YMD203 Social MediaIstanbul Okan UniversityDegree Programs Industrial EngineeringGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Industrial Engineering
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: YMD203
Course Name: Social Media
Course Semester: Fall
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 7
Language of instruction: TR
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: Compulsory
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Dr.Öğr.Üyesi SERRA ORKAN
Course Lecturer(s): Dr.Öğr.Üyesi SERRA ORKAN
Dr.Öğr.Üyesi FATMA YONCA TUNÇ
Course Assistants:

Course Objective and Content

Course Objectives: Social Media and Social Network concepts, efficient use of social networks, Internet Technologies Adoption.
Course Content: From Traditional to Digital Media, New Communication Technologies, Social Networks, Effective Use of Social Media.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) Learning the concepts of social media.
2 - Skills
Cognitive - Practical
1) Effective use of social networks.
3 - Competences
Communication and Social Competence
1) Ability to communicate effectively through social media platforms.
2) Gaining the ability to criticize social media applications and content.
Learning Competence
1) Understanding and using of basic information about social media.
Field Specific Competence
1) Specialization in the field of social media such as content production, tools management, cyber security.
Competence to Work Independently and Take Responsibility
1) To gain the ability of creating original and creative content in social media.

Lesson Plan

Week Subject Related Preparation
1) Overview of Social Networks and Social Media.
2) World Wide Web technology; Web 1.0, Web 2.0, Web 3.0
3) History of Social Networks.
4) Blogs.
5) Content Creation in Social Media .
6) Social Media and Mass Psychology.
7) Midterm.
8) Social Media and Simulation.
9) Social Media and Surveillance Society.
10) Crisis Management in Social Media.
11) Perception Management in Social Media.
12) Social Media and Security - Ways to Protect Against Cyber Attacks.
13) Discussing the Future of Social Media.
14) Social Media Presentations.

Sources

Course Notes / Textbooks: Sosyal Medyanın ABC’si, Kolektif, ALFA Yayınları
References: Büyüsü Bozulmuş Dünyayı Büyülemek, George Ritzer, Ayrıntı Yayınları

Course-Program Learning Outcome Relationship

Learning Outcomes

1

2

3

4

4

5

6

Program Outcomes
1) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems.
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose.
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.)
4) Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively.
5) Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems.
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
7) Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language.
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
9) Awareness of professional and ethical responsibility.
10) Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development.
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems.
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose.
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.)
4) Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively.
5) Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems.
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
7) Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language.
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
9) Awareness of professional and ethical responsibility.
10) Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development.
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions.

Learning Activity and Teaching Methods

Expression
Group study and homework
Reading
Homework
Project preparation
Case Study
Web Based Learning

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Homework
Application
Group project
Presentation
Bilgisayar Destekli Sunum

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Project 1 % 20
Midterms 1 % 30
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100

Workload and ECTS Credit Grading

Activities Number of Activities Workload
Course Hours 16 48
Study Hours Out of Class 16 128
Midterms 1 12
Final 1 15
Total Workload 203