Energy Systems Engineering (English) | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | ISLT423 | ||||||||
Course Name: | Small and Medium Enterprises Management | ||||||||
Course Semester: | Fall | ||||||||
Course Credits: |
|
||||||||
Language of instruction: | TR | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | Compulsory | ||||||||
Course Level: |
|
||||||||
Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Dr.Öğr.Üyesi CANAN KOÇER DURMAZ | ||||||||
Course Lecturer(s): |
Dr.Öğr.Üyesi CANAN KOÇER DURMAZ EZGİ YILDIRIM SAATÇİ |
||||||||
Course Assistants: |
Course Objectives: | The purpose of this course is to help students fulfill their dreams of becoming entrepreneurs and achieving the independence that comes with small business success. |
Course Content: | Start-up phase, entrepreneurial intentions, realization, managerial functions; organization and strategy; marketing; HR; finance; and production related aspects; business life cycle; Mintzberg’s strategic apex; technical and business staff and infrastructural aspects; small and medium size enterprise creations; problems in the management of SMEs; management problems in family businesses; sustainable growth. |
The students who have succeeded in this course;
|
Week | Subject | Related Preparation |
1) | • What is a Small Business? | |
2) | • Small Business Management and Entrepreneurship | |
3) | • Planning in Small Business | Idea thinking |
4) | ||
5) | • Involving Existing Businesses • Business-Buyout Alternatives • What Do You Look for in a Business • Taking Over a Family Business | |
6) | • Starting a New Business • About Start-ups | |
7) | • Types of New Businesses • Home-Based Businesses • Starting a Business on the Side • Fast-Growth Start-ups | |
8) | • Financial Management • Small Business Accounting • Analyzing Financial Statements • Managing Cash Flow | |
9) | • Small Business Finance • Initial Capital Requirements • Basic Financial Vocabulary • How Can You Find Capital? | |
10) | • The Legal Process • Small Business and the Law | |
11) | • Small Business Marketing: Strategy and Research • Marketing Concept • Marketing Strategy • Market Research | |
12) | • Small Business Marketing: Product • Marketing Mix • Developing New Products • Purchasing for Small Business • Selecting Suppliers | |
13) | • Small Business Marketing: 3P: Place, Promotion, Price • Distribution, Location, Building • The Economics of Pricing • Promotional Mix | |
14) | • Small Business Management • Professional Small Business Management • International Small Business Management • Human Resources Management • Management types is Small Business Management | |
15) | final exam |
Course Notes / Textbooks: | Dünyanın En Başarılı Küçük İşletmesi, Yazar: Michael Gerber, Yayınevi : Akılçelen Kitaplar 2015 Küçük İşletmeler İçin Büyük Fikirler; Yazar: Ruth King, Yayınevi : Pegasus 2007 Küçük ve Orta Ölçekli İşletmelerde Yeniden Yapılanma Stratejileri, yazar: İbrahim Yalçın Yayınevi : Nobel Bilimsel Eserler 2016. |
References: | Küçük ve Orta Ölçekli İşletmelerde İhracat Pazarlaması, : Yazar: Sabiha Kılıç, Yayınevi : Nobel Akademik Yayıncılık 2011 |
Learning Outcomes | 1 |
2 |
3 |
---|---|---|---|
Program Outcomes | |||
1) Closed Department |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Closed Department |
Expression | |
Individual study and homework | |
Lesson | |
Group study and homework | |
Reading | |
Homework | |
Problem Solving | |
Project preparation | |
Report Writing | |
Technical Tour | |
Case Study |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Homework | |
Individual Project | |
Group project | |
Presentation | |
Reporting | |
Bilgisayar Destekli Sunum | |
Case study presentation |
Semester Requirements | Number of Activities | Level of Contribution |
Final | 1 | % 100 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 0 | |
PERCENTAGE OF FINAL WORK | % 100 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 15 | 45 |
Study Hours Out of Class | 14 | 105 |
Final | 1 | 14 |
Total Workload | 164 |