ISTANBUL OKAN UNIVERSITY INFORMATION PACKAGE / COURSE CATALOGUE
| Energy Systems Engineering (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
General course introduction information
| Course Code: | TUR358 | ||||||||
| Course Name: | Sales and Revenue Management | ||||||||
| Course Semester: | Fall | ||||||||
| Course Credits: |
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| Language of instruction: | TR | ||||||||
| Course Requisites: | |||||||||
| Does the Course Require Work Experience?: | No | ||||||||
| Type of course: | Compulsory | ||||||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||||||
| Course Coordinator : | Öğr.Gör. YASEMİN KOÇAK | ||||||||
| Course Lecturer(s): |
Dr.Öğr.Üyesi İLKER CALAYOĞLU Öğr.Gör. B.Öğretim Elemanı |
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| Course Assistants: |
Course Objective and Content
| Course Objectives: | This course will introduce students to the theory and practice of sales and revenue management. Students will have detailed information about the applications in different business environments with examples. |
| Course Content: | 1 To define the concepts of revenue management 2 Define income management problems in manufacturing and service systems 3 To be able to model real life income management problems by different methods in literature. 4 To determine the difference between manufacturing and airway revenue management problems 5 Solve income management problems by mathematical modeling |
Learning Outcomes
The students who have succeeded in this course;
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Lesson Plan
| Week | Subject | Related Preparation |
| 1) | Introduction to Sales and Revenue Management | |
| 2) | Demand Management Decisions | The course will be repeated. |
| 3) | Basic Price Optimization | The course will be repeated. |
| 4) | Single source capacity control | The course will be repeated. |
| 5) | Network capacity control | The course will be repeated. |
| 6) | MIDTERM EXAM | |
| 7) | Overcapacity reservation | The course will be repeated. |
| 8) | Overcapacity reservation | The course will be repeated. |
| 9) | Dynamic pricing | The course will be repeated. |
| 10) | Auctıon | The course will be repeated. |
| 11) | Customer behavior models: introduction | DERS TEKRAR EDİLECEK. |
| 12) | Customer behavior models and estimation methods | The course will be repeated. |
| 13) | Income management and dynamic pricing methods | The course will be repeated. |
| 14) | The place of revenue management in the service sector | The course will be repeated. |
| 15) | FINAL EXAM |
Sources
| Course Notes / Textbooks: | HOCANIN DERS NOTLARI |
| References: | HOCANIN DERS NOTLARI |
Course-Program Learning Outcome Relationship
| Learning Outcomes | 1 |
|---|---|
| Program Outcomes | |
| 1) Closed Department |
Course - Learning Outcome Relationship
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Closed Department |
Learning Activity and Teaching Methods
| Field Study | |
| Peer Review | |
| Expression | |
| Brainstorming/ Six tihnking hats | |
| Individual study and homework | |
| Lesson | |
| Group study and homework | |
| Lab | |
| Reading | |
| Homework | |
| Problem Solving | |
| Project preparation | |
| Report Writing | |
| Role Playing | |
| Seminar |
Assessment & Grading Methods and Criteria
| Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
| Oral Examination | |
| Homework | |
| Application | |
| Observation | |
| Individual Project | |
| Group project | |
| Presentation | |
| Reporting | |
| Peer Review | |
| Bilgisayar Destekli Sunum | |
| Tez Sunma |
Assessment & Grading
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
Workload and ECTS Credit Grading
| Activities | Number of Activities | Workload |
| Course Hours | 16 | 48 |
| Project | 16 | 112 |
| Midterms | 1 | 12 |
| Final | 1 | 15 |
| Total Workload | 187 | |