Week |
Subject |
Related Preparation |
1) |
Development of Pr in history |
none |
2) |
The development of Pr: Social, political, economic and cultural factors in PR development. |
none |
3) |
• Internalizing the concept of civil society
• Understanding the development of the concept of civil society in the historical process
• Evaluation of the perception of civil society in the world
• Evaluation of the perception of civil society in Turkey
• Evaluation of the relationship between civil society and organization |
Sivil Toplum Örgütlerinde Halkla İlişkiler
Ayhan Biber
2003, Nobel yayın dağıtım
9789755918846
|
4) |
Evaluation of criteria for non-profit organizations
• Defining competition for non-profit organizations.
• Political problems of non-profit organizations in strategy development
• Management weakness problem in non-profit organizations
• Explaining service quality dimensions in non-profit organizations.
• Explain the measurement of service quality in non-profit organizations. |
no data |
5) |
Explaining the need for marketing in non-governmental organizations.
• Characteristics of non-governmental organizations marketing
• Determining marketing targets in non-governmental organizations
• Market analysis and evaluation of environmental conditions in non-governmental organizations
• Evaluation of product and service mix in non-governmental organizations
• Describing the process of implementing the marketing strategy of non-governmental organizations
• Explaining the process of evaluation of marketing studies in non-governmental organizations. |
no data |
6) |
MİDTERM |
Sivil Toplum Örgütlerinde Halkla İlişkiler
Ayhan Biber
2003, Nobel yayın dağıtım
9789755918846
|
7) |
• Explain the changing meanings of the concept of civil society in the historical development process.
• Tell us in which financial and administrative diversity we see non-profit organizations.
• Explain the importance of volunteering for non-profit organizations.
• Explain what kind of goals and characteristics of non-governmental organizations have.
• Explain how an organization's non-credit card implies financial functioning. |
NO DATA |
8) |
Explaining the concept of volunteering
• Explanation of volunteering psychology
• Explaining the subject of volunteer management
• Planning, implementation and evaluation of communication with volunteers
• To explain the importance of volunteers for the communication of non-governmental organizations with the public. |
NO DATA |
9) |
Explaining participatory and non-participatory communication in non-governmental organizations
• Internal communication channels in non-governmental organizations
• Explaining personal communication activities in non-governmental organizations
• Explaining the contribution of establishing semester work plans in non-governmental organizations to communication.
• Explain the use of new communication technologies in the internal communication of non-governmental organizations. |
NO DATA |
10) |
• Explaining the concept of membership
• Explanation of communication methods with members in non-governmental organizations
• Explanation of membership planning
• Planning, implementation and evaluation of communication with members
• Explain the importance of the members for the communication of non-governmental organizations with the public. |
NO DATA |
11) |
Explaining the ways of fundraising for non-governmental organizations
• Planning the communication of non-governmental organizations with sponsors and supporters
• Explaining the expectations of sponsors and supporters from non-governmental organizations |
NO DATA |
12) |
373/5000
• Defining public relations goals in non-governmental organizations.
• To understand the public relations methods applied in non-governmental organizations.
• Explain the importance of non-governmental organizations developing a public relations strategy.
• Describing the organization and job definitions within the scope of public relations studies in non-governmental organizations. |
NO DATA |
13) |
Explaining the campaign planning process in non-governmental organizations.
• Explaining the process of preparing an action plan
• Explanation of the idea generation phase
• Explaining PEST, SWOT and BOSS analysis |
NO DATA |
14) |
• Monitoring and promotion as part of the campaign action plan
• Archiving and promotion as part of the campaign action plan
• Explain the use of social media as part of the campaign action plan. |
NO DATA |
15) |
• Examining the works of non-governmental organizations in the world
• Evaluation of the work of non-governmental organizations in the world
• Investigation of civil society organizations working in Turkey Dunn
• Evaluation of non-governmental organizations working in Turkey Dunn |
NO DATA |
16) |
FİNAL EXAM |
Sivil Toplum Örgütlerinde Halkla İlişkiler
Ayhan Biber
2003, Nobel yayın dağıtım
9789755918846
|
|
Program Outcomes |
Level of Contribution |
1) |
1- Has knowledge about art culture and aesthetic issues.
2-Has knowledge about art history which is specific to the field of art concerned.
3-Knowledge of art and design materials.
4-Has knowledge about art and design methods and techniques.
5-Has knowledge about legal regulations and procedures in the field of art concerned.
6-Has knowledge about the interdisciplinary interaction with which the related art field is related.
7-Has knowledge about research methods.
8- Has knowledge about methods of artistic criticism.
9-Knowledge of art and science ethics. |
|
2) |
1-Provides theory and application integrity.
2. Uses methods and techniques related to the field of art.
3-Evaluates the interaction of the subdisciplines within the field of art.
4-Based on the analysis has the ability to interpret.
5-Develops multi-dimensional perception, thinking, designing, practicing ability.
6-Concrete sensory perception. |
|
3) |
1-Works alone, independently and / or within the group, compatible and productive.
2- It takes place actively in project processes.
3-Share the original works about the field with the society and evaluate the results. |
|
4) |
To be able to evaluate advanced knowledge and skills in the field with a critical approach,
- Being able to identify and learn learning needs.
- Being able to develop a positive attitude about learning life. |
|
5) |
To be able to inform related persons and institutions about issues related to the field; to be able to transfer ideas and suggestions for solutions to problems in writing and verbally.
- To share ideas and suggestions for solutions to problems with experts and non-experts by supporting quantitative and qualitative data.
-To organize projects and activities for the social environment with social responsibility awareness and apply them.
- Can use a foreign language at least in the European Language Portfolio B1 General Level to monitor the information in the field and communicate with colleagues.
- To be able to use information and communication technologies with the computer software at least at the level of European Computer Use License Advanced level required by the field. |
|
6) |
- Be able to carry out an advanced study independently of the field.
- Being able to take responsibility as individuals and team members to solve complex and unforeseen problems encountered in field related applications.
- Planning and managing activities for the development of employees under their responsibility in a project framework. |
|
7) |
- To comply with social, scientific, cultural and ethical values in the process of collecting, interpreting, implementing and announcing results related to the field.
- The universality of social rights, social justice, quality culture and protection of cultural values and having adequate consciousness about environmental protection, occupational health and safety issues. |
|
8) |
Has knowledge of artistic criticism methods. |
|