| International Trade | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | ITRD404 | ||||||||
| Course Name: | Target Market Economies | ||||||||
| Course Semester: |
Spring |
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| Course Credits: |
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| Language of instruction: | TR-EN | ||||||||
| Course Requisites: | |||||||||
| Does the Course Require Work Experience?: | No | ||||||||
| Type of course: | University Elective | ||||||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||||||
| Course Coordinator : | Dr.Öğr.Üyesi JÜLİDE ANDİÇ | ||||||||
| Course Lecturer(s): |
Dr.Öğr.Üyesi JÜLİDE ANDİÇ Dr.Öğr.Üyesi SEDA KEKLİK |
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| Course Assistants: |
| Course Objectives: | The aim of this course is to teach students the fundamentals of international trade, economic integrations, regional and global economic structures. |
| Course Content: | The course provides students with the opportunity to understand the dynamics of the world economy and to explore how these dynamics relate to Turkiye’s foreign trade strategies. In addition, students will gain the skills to analyse markets, evaluate economic indicators, understand regional and global integrations, and develop strategies for doing business in emerging markets. By examining the types of economic integration, market analysis techniques and economic differences between countries, students gain insight into how Turkiye identifies its target markets and how to overcome the economic and political barriers encountered in these markets. They also evaluate Turkiye’s strategic position in the global economy and examine its relations with international organisations (EU, NAFTA, BRIC, etc.). |
The students who have succeeded in this course;
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| Week | Subject | Related Preparation |
| 1) | Fundamentals of International Trade and Global Economy ● It focuses on understanding the basic dynamics of international trade, grasping the importance of market targeting, exploring the geographical and economic dimensions of global trade and evaluating the large economic differences between countries. | - |
| 2) | Market Analysis and Economic Indicators: Cross-Country Comparisons • It focuses on analysing market characteristics, economic differences between countries and their growth potential. • It includes assessing the economic situation and growth trends of countries through economic indicators such as population, national income, income growth and income distribution. | - |
| 3) | Market Dynamics and Economic Indicators: Cross-Country Analysis and Infrastructure Assessment • It aims to understand the differences between countries by analysing market characteristics, economic indicators (inflation, external debt) and consumption patterns. • It also focuses on the identification of infrastructure elements and the assessment of countries’ growth and development potential. | - |
| 4) | Economic and Geographical Grouping of Countries, The Effect of Geography on Target Market Economy and Geographical Classifications of International Organisations • Economic and geographical grouping of countries: Economic grouping • The effect of geography on target market economy | - |
| 5) | Geographical Classifications of International Organisations • Geographical classifications of ınternational organisations • Importance of geographical grouping and map use | - |
| 6) | Economic Classification of Countries: Differences between Developed, Developing and Transition Countries • Economic classification of countries • Measurement of development | |
| 7) | Development Criteria • Measurement of development | |
| 8) | Midterm | - |
| 9) | Presentations | - |
| 10) | Developed and Developing Countries, Emerging Economies and International Economic Organisations | - |
| 11) | Types, Causes and Examples of Economic Integration: History and Comparisons | - |
| 12) | Emerging Markets, BRIC Countries and the Market Potential Index (MPI): Economic Characteristics and Growth Potential | - |
| 13) | Turkiye’s Target Market Selection, Classification and Current Economic and Political Barriers | - |
| 14) | General Review | - |
| 15) | Final | - |
| Course Notes / Textbooks: | - |
| References: | Adalı, Z. (2024). Kısa Vadeli Yabancı Sermaye Akımlarının Türkiye Ekonomisine Etkisi: Ekonometrik Bir Analiz. Karadeniz Teknik Üniversitesi Sosyal Bilimler Enstitüsü, İktisat Bölümü, Doktora Tezi. Almasri, S., & Şimdi, H. (2024). İhracatta uzmanlaşma (ES) endeksi kapsamında Türkiye ile Ürdün serbest ticaret anlaşması ülkelerin karşılıklı dış ticaretini nasıl etkiledi?, İşletme Bilimi Dergisi, 12(2), 167-184. DOI: 10.22139/jobs.1506088 Atakişi, A. (2013). Bölgesel Farklılıkların Oluşumu: Yeni Ekonomik Coğrafya Yaklaşımı. İstanbul Üniversitesi İktisat Fakültesi Mecmuası, 62(2), 153-175. Aydınbaş, G. (2024). Uluslararası Ticaret ile Kişisel Gelir İlişkisi: Seçilmiş Yükselen Piyasa Ekonomileri İçin Nedensellik Analizi. Trakya Üniversitesi Sosyal Bilimler Dergisi, 26(1), 165-190. https://doi.org/10.26468/trakyasobed.1327750. Can, E. (2022). Uluslararası İşletmecilik, Teori ve Uygulama, (6. Baskı) Beta Yayınları: İstanbul. Demirağ Çakıcı, E. & Yılmaz, K. G. (2021). Research on Target Market Selection in International Markets, Journal of Social, Humanities and Administrative Sciences, 4(9): 833-849.© 2021 Sosyal, Beşerî ve İdari Bilimler Dergisi. Eğilmez, M. (2024). Ekonomilerin Sınıflandırılması ve Türkiye’nin Yeri. https://www.mahfiegilmez.com/2024/12/ekonomilerin-snflandrlmas-ve-turkiyenin.html. Erdinç, Z., & Aydınbaş, G. (2021). An Evaluation on Foreign Trade and Intelligent Logistics Relation. Journal of Current Researches on Business and Economics, 11 (1), 159-182. doi: 10.26579/jocrebe.97. Ersoy, M., & Aydınbaş, G. (2025). Sürdürülebilir Kalkınma Bağlamında Yeşil Kent için Yeşil Lojistik: Artvin/Hopa Üzerine Bir Değerlendirme. Fiscaoeconomia, 9(1), 686-708. https://doi.org/10.25295/fsecon.1577972 Karabulut, A. N. (2004). Küreselleşmenin Ticari Hayat Üzerindeki Etkileri. Mevzuat Dergisi, https://www.mevzuatdergisi.com/2004/04a/01.htm Küçüker, C. (2000). Yeni Ekonomik Coğrafya ve Kalkınma. Ekonomik Yaklaşım, 11 (38), 1-45. doi:10.5455/ey.10805 Seyidoğlu, H. (2009). Uluslararası İktisat, Teori ve Uygulama, (Geliştirilmiş 17. Baskı) Güzem Can Yayınları: İstanbul. Şarkgüneşi, A. (2020). Ekonomik Büyüme ve Ekonomik Coğrafya Teorileri Bağlamında Uluslararası Ticaret ve Sanayileşme İlişkisi: Türkiye İçin Bölgesel Analiz. Gaziantep Üniversitesi Sosyal Bilimler Dergisi, 19(4), 1649-1669. https://doi.org/10.21547/jss.738625 |
| Learning Outcomes | 1 |
2 |
3 |
4 |
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|---|---|---|---|---|---|---|---|---|
| Program Outcomes | ||||||||
| 1) Explains the fundamental concepts of international trade, its theoretical models and foundations, and its relationships with other disciplines | ||||||||
| 2) Analyzes the structure of international trade, its institutions, financial instruments, indicators, regulations, and operating mechanisms | ||||||||
| 3) Gains methodology-based, practical knowledge and skills in target market analysis, digital trade tools, logistics management, and commercial strategy development | ||||||||
| 4) Uses qualitative and quantitative data to conduct analyses by applying appropriate digital techniques and software; interprets results and proposes solutions to develop analytical thinking skills | ||||||||
| 5) Conducts and implements studies in the field of international trade—individually or as part of a team—on project development, generating new ideas, and evaluating business opportunities. Collaborates with different cultures | ||||||||
| 6) Adopts a lifelong learning approach by monitoring developments in the global economy and international trade; continues professional and personal development | ||||||||
| 7) Embraces the importance of intercultural communication and negotiation techniques; effectively uses at least one foreign language at a professional level in written and spoken form; understands and explains documents related to international trade | ||||||||
| 8) Acts in accordance with professional standards and legislation in international trade—import/export practices, customs and foreign exchange transactions, and international trade law—based on ethics, social responsibility, and sustainability. | ||||||||
| 9) By anticipating the effects of technological developments and digitalization on international trade today and in the future, adopts a lifelong learning approach and creates competitive advantage in the global trade environment by using market entry strategies for new markets | ||||||||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Explains the fundamental concepts of international trade, its theoretical models and foundations, and its relationships with other disciplines | |
| 2) | Analyzes the structure of international trade, its institutions, financial instruments, indicators, regulations, and operating mechanisms | |
| 3) | Gains methodology-based, practical knowledge and skills in target market analysis, digital trade tools, logistics management, and commercial strategy development | |
| 4) | Uses qualitative and quantitative data to conduct analyses by applying appropriate digital techniques and software; interprets results and proposes solutions to develop analytical thinking skills | |
| 5) | Conducts and implements studies in the field of international trade—individually or as part of a team—on project development, generating new ideas, and evaluating business opportunities. Collaborates with different cultures | |
| 6) | Adopts a lifelong learning approach by monitoring developments in the global economy and international trade; continues professional and personal development | |
| 7) | Embraces the importance of intercultural communication and negotiation techniques; effectively uses at least one foreign language at a professional level in written and spoken form; understands and explains documents related to international trade | |
| 8) | Acts in accordance with professional standards and legislation in international trade—import/export practices, customs and foreign exchange transactions, and international trade law—based on ethics, social responsibility, and sustainability. | |
| 9) | By anticipating the effects of technological developments and digitalization on international trade today and in the future, adopts a lifelong learning approach and creates competitive advantage in the global trade environment by using market entry strategies for new markets |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 5 |
| Midterms | 2 | % 40 |
| Final | 1 | % 50 |
| Kanaat Notu | 1 | % 5 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 15 | 45 |
| Study Hours Out of Class | 13 | 116 |
| Midterms | 1 | 2 |
| Final | 2 | 4 |
| Total Workload | 167 | |