Arts and Culture Management | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | SIN131 | ||||||||
Course Name: | Yaratıcı Yazarlık I | ||||||||
Course Semester: |
Fall |
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Course Credits: |
|
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Language of instruction: | TR | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | Faculty Elective | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Öğr.Gör. B.Öğretim Elemanı | ||||||||
Course Lecturer(s): |
Öğr.Gör. MURAT ÇETİNKAYA Dr.Öğr.Üyesi BURAK KAPLAN |
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Course Assistants: |
Course Objectives: | Expressing emotions and thoughts effectively. To be able to form written texts considering the specific aspects of the media in which they will be used |
Course Content: | Writing techniques, forms of expression and types of self-expression. Reviewing and developing topics such as advertising text, slogan for design products. |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | As a means of expression: Language | . |
2) | Creative use of language: Examples of literary texts | . |
3) | Creative use of the language in the headlines and newspaper headlines | . |
4) | Practice on sports cuffs | . |
5) | Advertising copywriting | . |
6) | Creative applications in printed advertising | . |
7) | 1st Midterm Exam | . |
8) | Creative applications in television commercials | . |
9) | Creative applications in television commercials | . |
10) | Advertising film script writing | . |
11) | Advertising film script writing | . |
12) | Second midterm exam | . |
13) | Individual application | . |
14) | Exhibition and Evaluation of Projects | . |
15) | Final Exam | . |
16) | Final Exam | . |
Course Notes / Textbooks: | 1. İyi Fikir Bulma Tekniği, (James Webb Young) 2. Fikir Nasıl Bulunur?, (Jack Foster) 3. İyi Fikirler Büyük Kampanyalar, (Teressa İyezi) 4. Senaryo Yazarı Olmak, (Feridun Akyürek) |
References: | 1. İyi Fikir Bulma Tekniği, (James Webb Young) 2. Fikir Nasıl Bulunur?, (Jack Foster) 3. İyi Fikirler Büyük Kampanyalar, (Teressa İyezi) 4. Senaryo Yazarı Olmak, (Feridun Akyürek) |
Learning Outcomes | 1 |
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Program Outcomes | |||||||
1) 1- Has knowledge about art culture and aesthetic issues. 2-Has knowledge about art history which is specific to the field of art concerned. 3-Knowledge of art and design materials. 4-Has knowledge about art and design methods and techniques. 5-Has knowledge about legal regulations and procedures in the field of art concerned. 6-Has knowledge about the interdisciplinary interaction with which the related art field is related. 7-Has knowledge about research methods. 8- Has knowledge about methods of artistic criticism. 9-Knowledge of art and science ethics. | |||||||
2) 1-Provides theory and application integrity. 2. Uses methods and techniques related to the field of art. 3-Evaluates the interaction of the subdisciplines within the field of art. 4-Based on the analysis has the ability to interpret. 5-Develops multi-dimensional perception, thinking, designing, practicing ability. 6-Concrete sensory perception. | |||||||
3) 1-Works alone, independently and / or within the group, compatible and productive. 2- It takes place actively in project processes. 3-Share the original works about the field with the society and evaluate the results. | |||||||
4) To be able to evaluate advanced knowledge and skills in the field with a critical approach, - Being able to identify and learn learning needs. - Being able to develop a positive attitude about learning life. | |||||||
5) To be able to inform related persons and institutions about issues related to the field; to be able to transfer ideas and suggestions for solutions to problems in writing and verbally. - To share ideas and suggestions for solutions to problems with experts and non-experts by supporting quantitative and qualitative data. -To organize projects and activities for the social environment with social responsibility awareness and apply them. - Can use a foreign language at least in the European Language Portfolio B1 General Level to monitor the information in the field and communicate with colleagues. - To be able to use information and communication technologies with the computer software at least at the level of European Computer Use License Advanced level required by the field. | |||||||
6) - Be able to carry out an advanced study independently of the field. - Being able to take responsibility as individuals and team members to solve complex and unforeseen problems encountered in field related applications. - Planning and managing activities for the development of employees under their responsibility in a project framework. | |||||||
7) - To comply with social, scientific, cultural and ethical values in the process of collecting, interpreting, implementing and announcing results related to the field. - The universality of social rights, social justice, quality culture and protection of cultural values and having adequate consciousness about environmental protection, occupational health and safety issues. | |||||||
8) Has knowledge of artistic criticism methods. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | 1- Has knowledge about art culture and aesthetic issues. 2-Has knowledge about art history which is specific to the field of art concerned. 3-Knowledge of art and design materials. 4-Has knowledge about art and design methods and techniques. 5-Has knowledge about legal regulations and procedures in the field of art concerned. 6-Has knowledge about the interdisciplinary interaction with which the related art field is related. 7-Has knowledge about research methods. 8- Has knowledge about methods of artistic criticism. 9-Knowledge of art and science ethics. | |
2) | 1-Provides theory and application integrity. 2. Uses methods and techniques related to the field of art. 3-Evaluates the interaction of the subdisciplines within the field of art. 4-Based on the analysis has the ability to interpret. 5-Develops multi-dimensional perception, thinking, designing, practicing ability. 6-Concrete sensory perception. | |
3) | 1-Works alone, independently and / or within the group, compatible and productive. 2- It takes place actively in project processes. 3-Share the original works about the field with the society and evaluate the results. | |
4) | To be able to evaluate advanced knowledge and skills in the field with a critical approach, - Being able to identify and learn learning needs. - Being able to develop a positive attitude about learning life. | |
5) | To be able to inform related persons and institutions about issues related to the field; to be able to transfer ideas and suggestions for solutions to problems in writing and verbally. - To share ideas and suggestions for solutions to problems with experts and non-experts by supporting quantitative and qualitative data. -To organize projects and activities for the social environment with social responsibility awareness and apply them. - Can use a foreign language at least in the European Language Portfolio B1 General Level to monitor the information in the field and communicate with colleagues. - To be able to use information and communication technologies with the computer software at least at the level of European Computer Use License Advanced level required by the field. | |
6) | - Be able to carry out an advanced study independently of the field. - Being able to take responsibility as individuals and team members to solve complex and unforeseen problems encountered in field related applications. - Planning and managing activities for the development of employees under their responsibility in a project framework. | |
7) | - To comply with social, scientific, cultural and ethical values in the process of collecting, interpreting, implementing and announcing results related to the field. - The universality of social rights, social justice, quality culture and protection of cultural values and having adequate consciousness about environmental protection, occupational health and safety issues. | |
8) | Has knowledge of artistic criticism methods. |
Expression | |
Brainstorming/ Six tihnking hats | |
Individual study and homework | |
Lesson |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Oral Examination | |
Homework | |
Application | |
Observation | |
Individual Project |
Semester Requirements | Number of Activities | Level of Contribution |
Quizzes | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 8 | 8 | 64 |
Application | 7 | 7 | 49 |
Midterms | 1 | 1 | 1 |
Final | 1 | 1 | 1 |
Total Workload | 115 |