YMD214 Program Production Istanbul Okan UniversityDegree Programs Civil Engineering (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Civil Engineering (English)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: YMD214
Course Name: Program Production
Course Semester: Spring
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 4
Language of instruction: TR
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Öğr.Gör. DİNÇER KARACA
Course Lecturer(s):
Course Assistants:

Course Objective and Content

Course Objectives: The aim of the course; to help students understand the role of program producers in social and cultural life, and to help program producers understand the role of social interaction and economic growth.
Course Content: Definition of advertising, its history, place and importance in marketing activities, advertising purposes and functions, its types, advertising appeals and themes, creation of advertisement message, writing script and mini-production selection, the future of advertising, the impact of new technologies on advertising.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) Understanding the place of program production in the social and cultural life, understanding the role of program production in social interaction and economic growth.
2 - Skills
Cognitive - Practical
1) Analysis of conceptual and factual information about television program production, assessment of messages given on masses. To be able to interpret the data with TV Program Producing by using the knowledge and skills acquired in the field of advertising.
3 - Competences
Communication and Social Competence
1) Ability to communicate with leading persons and entities related to TV Program Producing, to be able to transmit the questions and questions constructively. To combine the acquired knowledge and experience with social responsibility awareness and to offer constructive projects for the social environment they live in.
Learning Competence
1) Critical approach to the information obtained in the field of TV Program Productions, finding and implementing change suggestions, determining the learning needs for it and reaching its goal by planning. In this sense, understanding the importance of lifelong learning and developing a tendency to apply this approach.
Field Specific Competence
1) Collection and interpretation of data related to TV Program Producing. Acting in accordance with ethical and scientific values related to the field
Competence to Work Independently and Take Responsibility
1) To be able to carry out an advanced study on the subject independently, to produce and plan for TV management.

Lesson Plan

Week Subject Related Preparation
1) What is the tv program and how is it done? What is the TV program in logistics, content, social and educational sense? How are environmental programs, competitions, sports programs organized?
2) How is the program planned? How do you plan the program in administrative and editorial terms?
3) How to use images and visuals? What kind of problems does it create to be misunderstood and influenced by human perception?
4) Programming and secret conviction techniques
5) How to edit and montage? What are the basic features of montage and editing?
6) How to prepare TV announcements and introductions? What methods should be used to get more attention and interest in your prepared content? How should the introduction texts be prepared?
7) Elements of the program: What are audience, audience expectations? What programs do or do not work?
8) TV: the killing entertainment. How do TVs change our lives?
9) News, Virtual reality: What is simulation? What was the line between the real and the virtual?
10) Social Media and changing news: citizen reporters, smart devices and the influence of changing news on social media and its derivatives.
11) Internet media and the future of media: How do TV viewing habits of viewers affect the reality of rayting?
12) New Media and new interactions: How does social media have a social and individual dimension?
13) Program Types
14) The most important programs of Turkish television history: Analysis of programs such as Siyaset Meydanı, Gündem Özel, Sıcağı Sıcağına.

Sources

Course Notes / Textbooks: Ders notları düzenli olarak dersin power point olarak paylaşılacaktır.
References: temelaksoy.com, medyaradar.com, bianet.com, medyatava.com, T24.com.tr, diken.com.tr,

Course-Program Learning Outcome Relationship

Learning Outcomes

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4

5

6

Program Outcomes
1) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems.
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose.
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.)
4) Ability to select and use modern techniques and tools needed for analyzing and solving complex problems encountered in engineering practice; ability to employ information technologies effectively.
5) Ability to design and conduct experiments, gather data, analyze and interpret results for investigating complex engineering problems or discipline specific research questions.
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
7) Ability to communicate effectively, both orally and in writing; knowledge of a minimum of one foreign language; ability to write effective reports and comprehend written reports, prepare design and production reports, make effective presentations, and give and receive clear and intelligible instructions.
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
9) Knowledge on behavior according ethical principles, professional and ethical responsibility and standards used in engineering practices.
10) Knowledge about business life practices such as project management, risk management, and change management; awareness in entrepreneurship, innovation; knowledge about sustainable development.
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems.
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose.
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.)
4) Ability to select and use modern techniques and tools needed for analyzing and solving complex problems encountered in engineering practice; ability to employ information technologies effectively.
5) Ability to design and conduct experiments, gather data, analyze and interpret results for investigating complex engineering problems or discipline specific research questions.
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
7) Ability to communicate effectively, both orally and in writing; knowledge of a minimum of one foreign language; ability to write effective reports and comprehend written reports, prepare design and production reports, make effective presentations, and give and receive clear and intelligible instructions.
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
9) Knowledge on behavior according ethical principles, professional and ethical responsibility and standards used in engineering practices.
10) Knowledge about business life practices such as project management, risk management, and change management; awareness in entrepreneurship, innovation; knowledge about sustainable development.
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions.

Learning Activity and Teaching Methods

Field Study
Expression
Lesson
Group study and homework
Homework
Project preparation
Technical Tour

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Homework
Application
Observation
Group project
Presentation

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Project 1 % 50
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100

Workload and ECTS Credit Grading

Activities Number of Activities Workload
Course Hours 14 42
Project 16 64
Final 1 3
Total Workload 109