| Public Relations and Advertising | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | IRL311 | ||||||||
| Course Name: | History of Politics in Turkey I | ||||||||
| Course Semester: | Fall | ||||||||
| Course Credits: |
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| Language of instruction: | EN | ||||||||
| Course Requisites: | |||||||||
| Does the Course Require Work Experience?: | No | ||||||||
| Type of course: | University Elective | ||||||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||||||
| Course Coordinator : | Dr.Öğr.Üyesi GÖKÇE BALABAN | ||||||||
| Course Lecturer(s): |
Dr.Öğr.Üyesi GÖKÇE BALABAN |
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| Course Assistants: |
| Course Objectives: | The purpose of this course is to analyze political developments in late Ottoman and republican periods until the early 21st century. In line with this objective, the course will cover historical development related with the modernization of Ottoman political system from 1789 to 1908; the developments of the Second Constitutional period; the transition from empire to republic; nation-building in the early republican era; transition to democracy between 1945 and 1950; the multi-party democracy between 1950-1980 and the three military coups (27 May 1960, 12 March 1971, and 12 September 1980); the surge of “identity politics” after the 1980s; the elections of November 2002 and beyond. |
| Course Content: | Ottoman social and political structure in the premodern era; Reforms in the Ottoman Empire in the 18th and 19th century; Political modernization in the Ottoman Empire (1839-1908); Young Turks and the transition from empire to republic (1908-1923); Kemalism and socio-political change in the early republican period (1923-1938); İnönü Era and the transition to democracy (1938-1950); Democrat Party and “populist” democracy (1950-1960); May 27 military coup and political movements in the 1960s; March 12 military intervention and economic;political crisis in the 1970s; September 12 coup, the Özal era and after (1980-2002); Turkish politics since the JDP’s rise to power (2002- ). |
The students who have succeeded in this course;
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| Week | Subject | Related Preparation |
| 1) | • Describe the content of the syllabus. • List the course outline • Explain the relevance of the course book and its author. • List extra course materials • Explain the grading system evaluation methods. • Recognize the importance of a scientific approach in the discipline of history. • Illustrate the relationship of history and politics with examples from everyday life. • Recognize the necessity of “periodization” in history. | Review the Syllabus. Read the assigned readings for next class session: Zürcher, Turkey: A Modern History, 2012, p. 1-6. |
| 2) | • Explain the need to different methods of periodization in history • Recognize different ways of periodization in Turkish political history. • Explain changes in political regimes in Ottoman Empire and Turkey in succeeding periods. • Identify what historiography means • Discuss diverse and competing historiographical traditions of Turkish political history. • Explain the relationship between politics and history | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 9-20. |
| 3) | • Define the Ottoman social and political structure in the premodern era • Explain the “state tradition” in the Ottoman Empire • Identify the meaning of political legitimacy and justice in the Ottoman Empire • Recongnize the multi-ethnic and multi-lingual social structure of the Ottoman Empire • Discuss the “Millet” system as the basis of the Ottoman socio-political organization. • Discuss the center-periphery paradigm for understanding Turkish politics. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 21-49. |
| 4) | • List the causes of the weakening economic and military power of the Ottoman Empire. • Explain the Empire’s responses to the “decay”. • Describe the new approach of Sultan Selim III and the “New Order” (1789–1807) • List the reforms of the ‘Nizam-ı Cedid’ • Discuss international relations of the Ottoman Empire during French Revolution and Napoleonic wars • Describe the ideological influence of the French Revolution • Describe the attempts of centralization during the reign of Sultan Mahmut II. • List territorial losses and rebellions in the empire • Discuss “the Eastern Question” • List the reforms in the field of education, military and bureaucracy. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 50-90. |
| 5) | • Explain the characteristics of the Era of the Tanzimat, 1839–71 • Analyze the reform edict of Gülhane • Explain the change in the “millet” system • List the reforms in the military, bureaucracy, administration and the tax system • Explain the economic incorporation of the Ottoman Empire into the capitalist system. • Discuss the rise of the opposition and the constitutional movement • Discuss the constitutional revolution of 1876 • Describe different contemporary interpretations of the reign of Sultan Abdülhamit II and the causes of this debate. • Explain intercommunal tensions, conflicts and the rise of nationalism within the empire • Discuss the ideological motives of the Young Turk movement. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 93-165. |
| 6) | • Explain the causes and the consequences of the Constitutional revolution of 1908 • Explain the causes and the consequences of the counterrevolution of April 1909 • Explain the causes and the consequences of the Balkan War and the Bab-ı Ali coup • Illustrate how the Unionist power was consolidated • Explain the entry of the Ottoman Empire into the First World War • Discuss the Armenian question • Illustrate the reform policies 1913–18: social and cultural change • Analyze the characteristics of the “National Economy” • Compare the rise of Turkish nationalism with earlier nationalist movements. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 166-175. |
| 7) | • Explain the causes and the organization of the struggle for independence • Analyze political developments within the National Resistance Movement • Discuss the importance of the Peace Treaty of Lausanne for the foundation of the Republic. • Discuss on the centrality of the figure of Atatürk for the Turkish Republic • Compare the formation of the Turkish nation-state andTurkish national development with other cases from Europe. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 176-205. |
| 8) | • Explain the circumstances in which the One-Party State emerged (1923-27) • Discuss the foundational institutions of the republic and the abolition of the caliphate • Analyze the split in the nationalist movement and the establishment of the Progressive Republican Party • Discuss the causes and consequences of the Sheikh Sait rebellion • Analyze the causes and consequences of the Izmir conspiracy • Explain the peculiarities of the Kemalist reforms inspired by the principles of secularism and nationalism • Analyze the conditions in which the Free Republican Party was founded and it was closed. • Illustrate how the one-party regime was consolidated. • Explain the economic policies of the Kemalist regime: Statism | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 206-218. |
| 9) | • Explain the national and international circumstances of the transition to democracy (1945–50) • Analyze the causes of the socio-economic pressure for change • Explain the emergence of the split within the Republican People’s Party (RPP). • Explain the international balance of power and the context of Cold War as external pressures for democratization • Analyze the stages of the process of democratization as gradual liberalization of the press and political parties | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 221-240. |
| 10) | • Recognize important developments during the rule of the Democratic Party, 1950–60 • Analyze and compare the results of the 1950, 1954 and 1957 elections • Illustrate the shift in economic policies in favor the agricultural sector • List the government’s steps which led to the increasing authoritarianism • Analyze the changes and continuities in the state’s policies concerning secularism during the DP rule • Explain the preconditions of the 1960 military coup. | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 241-277. |
| 11) | • Explain the characteristics and consequences of the military takeover of 27 May 1960 • Illustrate the measures taken for returning to democracy • List the features of the new Constitution and the new institutions of the republic • Analyze the rise of the Justice and Democracy Party and Demirel as its leader • Discuss the Republican People’s Party’s new “left of center” line • Explain the growth of political radicalism: the left and the right • Analyze the causes and results of the military ultimatum of 12 March 1971 • Explain the new economic policies of planning and import substitution | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 278-337. |
| 12) | • Discuss the causes and consequences of the 1980 coup and its aftermath • Illustrate how the new Constitution restructured and limited the democratic space • Explain the facets of economic and political liberalization during the rule of the Motherland Party • Discuss the impact of “the Turkish-Islamic Synthesis” on the social and cultural sphere • Analyze the rise of the Islamist movement in the 1980s and 1990s | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, p. 278-310. |
| 13) | • Analyze the roots of the Kurdish problem and the PKK • Explain the “28 February 1997” intervention as the restoration of Kemalism • Analyze the split in the National Outlook movement and the rise of the Justice and Development Party • List the reforms influencing the relationship between Turkey and the EU • Discuss the changes in the role of the military in politics during the JDP period | Read the assigned reading for next class session: Zürcher, Turkey: A Modern History, 2012, p. 310-337. |
| 14) | • Summarize the weekly themes of the course. • Compare the relationship between democracy, secularism and authoritarianism in the 2000s with the one in the 1950s • Discuss the changing dynamics of the Turkish politics in the 2000s • Define different political regimes in Turkish history • Differentiate significant political development in Turkish history | |
| 15) | • Final Exam • Identify the names of the political regimes in Ottoman Empire/Turkey from 1789 to 2015 • Outline a timeline with the historical periods as analyzed in the course book • Discuss the impact of major political events, such as regime changes, reform programs or military/authoritarian interventions throughout Turkish political history |
| Course Notes / Textbooks: | Erik Jan Zürcher, Modernleşen Türkiye’nin Tarihi, İstanbul: İletişim Yayınları, 2015. Erik Jan Zürcher, Turkey: A Modern History, London: I. B. Tauris [2004], 3rd Edition, 2012. ISBN-13: 978-1860649585 | ISBN-10: 1860649580 |
| References: | Reşat Kasaba, der., Türkiye Tarihi (1839-2010), Çev.: Zuhal Bilgin, İstanbul: Kitap Yayınevi, 2011. ISBN-10: 6051050744/ ISBN-13: 9786051050744 Carter Vaughn Findley, Modern Türkiye Tarihi: İslam, Milliyetçilik ve Modernlik (1789-2007), İstanbul: Timaş, 2011. ISBN-10: 6051146938/ ISBN-13: 9786051146935 Carter Vaughn Findley, Dünya Tarihinde Türkler, Çev.: Ayşen Anadol, İstanbul: Kitap Yayınevi, 2006. ISBN-10: 9756051078/ ISBN-13: 9789756051078 Feroz Ahmad, Modern Türkiye’nin Oluşumu, Çev.: Yavuz Alagon, İstanbul: Kaynak Yayınları, 2007. ISBN-10: 9753432801/ ISBN-13: 9789753432801 Niyazi Berkes, Türkiye’de Çağdaşlaşma, İstanbul, Yapı Kredi Yayınları, 2002. ISBN-10: 9750804341/ ISBN-13: 9789750804342 Bernard Lewis, Modern Türkiye’nin Doğuşu, Çev.: Metin Kıratlı, Ankara: TTK, 2007. ISBN-10: 975160303X/ ISBN-13: 9789751603036 Sina Akşin, der., Türkiye Tarihi (1908-1980), C. 4, İstanbul: Cem Yayınevi, 1997. ISBN-10: 9754065667/ ISBN-13: 9789754065664 Yüksel Taşkın ve Suavi Aydın, 1960’tan Günümüze Türkiye Tarihi, İstanbul: İletişim, 2014. ISBN-10: 9750514629/ ISBN-13: 9789750514623 Reşat Kasaba, ed., Cambridge History of Turkey, Vol. 4: Turkey in the Modern World, Cambridge University Press, 2008. ISBN-10: 0521620961/ISBN-13: 9780521620963 Carter Vaughn Findley, Turkey, Islam, Nationalism, and Modernity: A History (1789-2007), Yale University Press, 2010. ISBN-10: 0300152604/ISBN-13: 9780300152609 Carter Vaughn Findley, The Turks in World History, Oxford University Press, 2005. ISBN-10: 0195177266/ ISBN-13:9780195177268 Feroz Ahmad, The Making of Modern Turkey, London and New York, 1993. ISBN-10: 0415078369/ ISBN-13: 9780415078368 Niyazi Berkes, The Development of Secularism in Turkey, New York: Routledge, 1998 (1964). ISBN-10: 0415919827/ ISBN-13:9780415919821 Bernard Lewis, The Emergence of Modern Turkey, 3rd. ed., Oxford Univ. Press, 2002 (1961). ISBN-10: 0195134605/ ISBN-13:9780195134605 |
| Learning Outcomes | 1 |
2 |
3 |
4 |
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|---|---|---|---|---|---|
| Program Outcomes | |||||
| 1) 1. Comprehending theories of interpersonal communication, 2. Know the basic concepts and practices of public relations and advertising, | |||||
| 2) 1. Understanding the basic principles and principles of communication and developing a point of view in this direction, 2. Be able to understand and interpret theoretical approaches in the field of communication, 3. Mass communicaiton theories and their comprehension and discussion to relation between the activities of professional communicators, 4. Use of information related to the fields of communication science, business management, marketing, sociology, organizational behavior, economics, political science, law, scientific research and cultural studies into public relations and advertising discipline, 5. Knowing all elements of marketing communication; strategy development, research, planning and application in issues advertisement, public relations, sales, direct marketing and e-communication, 6. Data compilation, application, analysis and interpretation of results, 7. Apply to the field and solve problems of basic behavioral sciences, 8. Ability to plan, define, model and solve related to public relations campaigns, 9. Understanding the interaction between public relations and management which is a business function, 10. Necessary research for a successful public relations application, definition of objectives, identifying target groups and corresponding messages to these, choosing the right councils and evaluating the results, 11. Related to advertising campaigns planning, definition, modelling and ability to solve, 12. Acquire and use managerial skills in the advertising sector, 13. Media research, planning and purchasing knowledge and skills, 14. Design and implement to the advertisement materials for various advertisement channels | |||||
| 3) 1. Make active presentations using appropriate announcement texts and visual aids for speeches and meetings; be able to express oneself and present a project, 2. Working as a team member and taking responsibility, 3. Resolve possible crises in institutions by assessing political, economic and technological all developments that will affect the field of public relations and to produce parallel strategies to the new situation, 4. Recognizing, understanding and designing elements of successful corporate communication, 5. Supply the stated or felt requirements, public relations services development in accordance with accepted professional standards, 6. Apply creative thinking methods and techniques, | |||||
| 4) 1. Comprehending media literacy skills in the news taking process, 2. Comprehension of conceptual connections between public relations, advertising and politics, 3. Having knowledge and interpretation about the periodical processes of advertising, 4. Identify market research required for advertisement implementations and be able to evaluate in terms of advertising, | |||||
| 5) 1. Ability to follow the development of education, science and technology and to recognize and describe the interaction of these elements with communication processes, 2. Applying to public relations, advertising and communication fields following new methods and technologies, 3. To use information communication technologies strategically within advertising and marketing, 4. To be able to comprehend and use contemporary techniques and software in the field of visual design, 5. To be able to follow national and international the contemporary problems, threads in the field of advertising, 6. To create a true dialectic mental, psychological and moral conditions with the Public Relations practices and acknowledging that the parties have the right to disclose their own situation and views, 7. Take care of the truth in Public Relations practices, to disseminate of information that is not based on sustainable and preconceived facts, 8. In Public Relations messages prepared for the promotion of products with regard to young people and children, they will damage their trust feelings, taking care to avoid no content that will affect psychological and physical weaknesses, 9. When practicing their profession, take care to ensure fair representation of the views of all interested parties, 10. Respecting the principle of confidentiality of confidential information that can be obtained by professions, 11. Pay attention to the fact that communication by their profession is based on open, correct, bi-directional and fully informed. 12. Where it is necessary to compete in a personal or institutional level, disuses the personal / institutional links that would unfairly affect competition; secondary undertaken tasks etc. as it will serve this purpose, 13. To prevent discrimination and promote the development of positive discrimination in intra-agency communication, 14. Supporting precautionary approaches to environmental problems in the business world, 15. To support all kinds of activities and formation that will increase environmental responsibility, 16. To support the development and diffusion of environmental friendly technologies, | |||||
| 6) 1. Understand social organizations and institutions, family, religious institutions and their relationship with communication, 2. Carry out public relations and advertising practices based on a common and broad knowledge base, academic studies, researchs, ethical principles and performance auditing, 3. To know and understand the quality concept in public relations and advertisement, 4. In Turkey and in the world of brand management strategy evaluation, implement brand strategies and analyze various campaigns, 5. Targeting to receive a quality certificate, performance audit and to apply continuously systems to improve the quality, 6. Applying the Public Relations profession not only to the institution but also to oversee the benefit of collecting, 7. Identify messages that are appropriate for the target audience in the advertisement and choosing the right councils and evaluating the results, 8. To be able to interpret legal regulations intented for communication and advertisement field, 9. To recognize the basic principles of concord, manage the processes of concord or to work get a job in these processes, 10. Recognition of ethical principles in the International Advertising Practice Guidelines; in this respect, advertising applications integrity, honesty, social responsibility, protection of children and young people, respect for personal rights, sensitivity to health and environment, to be able to evaluate in terms of subjects such as the protection of the consumer, 11. To design, plan, implement and evaluate communication activities with the belief that all individuals should benefit from the rights arising from the Universal Declaration of Human Rights, 12. Protecting and respecting human dignity in communication activities, ensuring that everyone has their own judgment, 13. Under all conditions, in public relations practies, to behove in shape of protecting mutuall interests are served both by this assocation and by this assocation of public societies, 14. Performing public relations and advertising profession so as not to damage the public interest, 15. Observing that the communication they establish by aiming to create mutual understanding during their professional activities is not harmful attribution to the cultural values and beliefs of society in terms of both legal and ethical, 16. Acting in harmony with articles the Idea and Artworks Law during the works, 17. Do not accept tasks that are contrary to the principles of professional ethics, 18. Work to protect and upgrade the reputation and prestige of the profession, 19. Do not be in comments and behaviors that would damage the reputation of your colleagues, 20. Respect for the Press Professional Principles with the freedom of the media to receive information and to inform the public, 21. The blogs, forums, video and photo sharing sites and similiar social media tools are enriching in the sense of changing and reflecting public opinion therefore in those channels professional activities the identity of the representatives in these meetings in terms of transparency principle, 22. Do not mislead public opinion or its representatives, 23. Do not use blackmail, bribe and repression, 24. As a public relations expert, do not sign a contract with a client or employer that guarantees quantitative results, 25. Not to be included in the initiatives and commitments in feature that are contradictory to social rules, dishonest, damage human dignity and character, 26. To promote and respect human rights declared in the business world, 27. Not being complicit of human rights violations in the business world, 28. To oppose all kinds of child labor, 29. Fighting corruption in the business world, 30. To struggle with corruption in the business world, 31. To carry out professional practices in order to not violate the ethical principles in purview public relations and advertising. | |||||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | 1. Comprehending theories of interpersonal communication, 2. Know the basic concepts and practices of public relations and advertising, | |
| 2) | 1. Understanding the basic principles and principles of communication and developing a point of view in this direction, 2. Be able to understand and interpret theoretical approaches in the field of communication, 3. Mass communicaiton theories and their comprehension and discussion to relation between the activities of professional communicators, 4. Use of information related to the fields of communication science, business management, marketing, sociology, organizational behavior, economics, political science, law, scientific research and cultural studies into public relations and advertising discipline, 5. Knowing all elements of marketing communication; strategy development, research, planning and application in issues advertisement, public relations, sales, direct marketing and e-communication, 6. Data compilation, application, analysis and interpretation of results, 7. Apply to the field and solve problems of basic behavioral sciences, 8. Ability to plan, define, model and solve related to public relations campaigns, 9. Understanding the interaction between public relations and management which is a business function, 10. Necessary research for a successful public relations application, definition of objectives, identifying target groups and corresponding messages to these, choosing the right councils and evaluating the results, 11. Related to advertising campaigns planning, definition, modelling and ability to solve, 12. Acquire and use managerial skills in the advertising sector, 13. Media research, planning and purchasing knowledge and skills, 14. Design and implement to the advertisement materials for various advertisement channels | |
| 3) | 1. Make active presentations using appropriate announcement texts and visual aids for speeches and meetings; be able to express oneself and present a project, 2. Working as a team member and taking responsibility, 3. Resolve possible crises in institutions by assessing political, economic and technological all developments that will affect the field of public relations and to produce parallel strategies to the new situation, 4. Recognizing, understanding and designing elements of successful corporate communication, 5. Supply the stated or felt requirements, public relations services development in accordance with accepted professional standards, 6. Apply creative thinking methods and techniques, | |
| 4) | 1. Comprehending media literacy skills in the news taking process, 2. Comprehension of conceptual connections between public relations, advertising and politics, 3. Having knowledge and interpretation about the periodical processes of advertising, 4. Identify market research required for advertisement implementations and be able to evaluate in terms of advertising, | |
| 5) | 1. Ability to follow the development of education, science and technology and to recognize and describe the interaction of these elements with communication processes, 2. Applying to public relations, advertising and communication fields following new methods and technologies, 3. To use information communication technologies strategically within advertising and marketing, 4. To be able to comprehend and use contemporary techniques and software in the field of visual design, 5. To be able to follow national and international the contemporary problems, threads in the field of advertising, 6. To create a true dialectic mental, psychological and moral conditions with the Public Relations practices and acknowledging that the parties have the right to disclose their own situation and views, 7. Take care of the truth in Public Relations practices, to disseminate of information that is not based on sustainable and preconceived facts, 8. In Public Relations messages prepared for the promotion of products with regard to young people and children, they will damage their trust feelings, taking care to avoid no content that will affect psychological and physical weaknesses, 9. When practicing their profession, take care to ensure fair representation of the views of all interested parties, 10. Respecting the principle of confidentiality of confidential information that can be obtained by professions, 11. Pay attention to the fact that communication by their profession is based on open, correct, bi-directional and fully informed. 12. Where it is necessary to compete in a personal or institutional level, disuses the personal / institutional links that would unfairly affect competition; secondary undertaken tasks etc. as it will serve this purpose, 13. To prevent discrimination and promote the development of positive discrimination in intra-agency communication, 14. Supporting precautionary approaches to environmental problems in the business world, 15. To support all kinds of activities and formation that will increase environmental responsibility, 16. To support the development and diffusion of environmental friendly technologies, | |
| 6) | 1. Understand social organizations and institutions, family, religious institutions and their relationship with communication, 2. Carry out public relations and advertising practices based on a common and broad knowledge base, academic studies, researchs, ethical principles and performance auditing, 3. To know and understand the quality concept in public relations and advertisement, 4. In Turkey and in the world of brand management strategy evaluation, implement brand strategies and analyze various campaigns, 5. Targeting to receive a quality certificate, performance audit and to apply continuously systems to improve the quality, 6. Applying the Public Relations profession not only to the institution but also to oversee the benefit of collecting, 7. Identify messages that are appropriate for the target audience in the advertisement and choosing the right councils and evaluating the results, 8. To be able to interpret legal regulations intented for communication and advertisement field, 9. To recognize the basic principles of concord, manage the processes of concord or to work get a job in these processes, 10. Recognition of ethical principles in the International Advertising Practice Guidelines; in this respect, advertising applications integrity, honesty, social responsibility, protection of children and young people, respect for personal rights, sensitivity to health and environment, to be able to evaluate in terms of subjects such as the protection of the consumer, 11. To design, plan, implement and evaluate communication activities with the belief that all individuals should benefit from the rights arising from the Universal Declaration of Human Rights, 12. Protecting and respecting human dignity in communication activities, ensuring that everyone has their own judgment, 13. Under all conditions, in public relations practies, to behove in shape of protecting mutuall interests are served both by this assocation and by this assocation of public societies, 14. Performing public relations and advertising profession so as not to damage the public interest, 15. Observing that the communication they establish by aiming to create mutual understanding during their professional activities is not harmful attribution to the cultural values and beliefs of society in terms of both legal and ethical, 16. Acting in harmony with articles the Idea and Artworks Law during the works, 17. Do not accept tasks that are contrary to the principles of professional ethics, 18. Work to protect and upgrade the reputation and prestige of the profession, 19. Do not be in comments and behaviors that would damage the reputation of your colleagues, 20. Respect for the Press Professional Principles with the freedom of the media to receive information and to inform the public, 21. The blogs, forums, video and photo sharing sites and similiar social media tools are enriching in the sense of changing and reflecting public opinion therefore in those channels professional activities the identity of the representatives in these meetings in terms of transparency principle, 22. Do not mislead public opinion or its representatives, 23. Do not use blackmail, bribe and repression, 24. As a public relations expert, do not sign a contract with a client or employer that guarantees quantitative results, 25. Not to be included in the initiatives and commitments in feature that are contradictory to social rules, dishonest, damage human dignity and character, 26. To promote and respect human rights declared in the business world, 27. Not being complicit of human rights violations in the business world, 28. To oppose all kinds of child labor, 29. Fighting corruption in the business world, 30. To struggle with corruption in the business world, 31. To carry out professional practices in order to not violate the ethical principles in purview public relations and advertising. |
| Expression | |
| Lesson | |
| Reading | |
| Q&A / Discussion |
| Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
| Homework |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 1 | % 20 |
| Quizzes | 5 | % 40 |
| Final | 1 | % 40 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 15 | 45 |
| Study Hours Out of Class | 15 | 45 |
| Quizzes | 15 | 45 |
| Final | 15 | 45 |
| Total Workload | 180 | |