Course Objectives: |
Introduction to the process of conducting research; steps in the process of research; identifying a hypothesis and research problem; creating research questions; reviewing literature; ethics of research; qualitative research: essence of qualitative data, sampling, collection techniques; interpreting qualitative data: qualitative data analysis procedures, coding, thematic development; quantitative research: essence of quantitative data, collection and analysis techniques, sampling, data collection instruments; applied statistics: identifying the dependent and independent variables, confidence levels; descriptive statistics; inferential statistics: drawing inference from data, modeling assumptions, identifying patterns, data analysis; regression analysis; SPSS application; APA writing styles, taxonomy of research, research project presentation. |
Course Content: |
Introduction to the process of conducting research; steps in the process of research; identifying a hypothesis and research problem; creating research questions; reviewing literature; ethics of research; qualitative research: essence of qualitative data, sampling, collection techniques; interpreting qualitative data: qualitative data analysis procedures, coding, thematic development; quantitative research: essence of quantitative data, collection and analysis techniques, sampling, data collection instruments; applied statistics: identifying the dependent and independent variables, confidence levels; descriptive statistics; inferential statistics: drawing inference from data, modeling assumptions, identifying patterns, data analysis; regression analysis; SPSS application; APA writing styles, taxonomy of research, research project presentation. |
Week |
Subject |
Related Preparation |
1) |
• Explanation of the content of the course.
• Introduction to research management process.
• Stages of research.
• Course overview.
• Introduction to research management process.
• Stages of research. |
No |
2) |
• Determining the research question and hypothesis.
• Creating research questions.
• Determining the research question and hypothesis.
• Creating research questions. |
No |
3) |
• Literature review.
• Ethics in research.
• Literature review.
• Ethics in research. |
No |
4) |
• Qualitative research: the basis of qualitative data, sampling, data collection techniques.
• Qualitative research: the basis of qualitative data, sampling, data collection techniques. |
No |
5) |
• Interpreting qualitative data: qualitative data analysis methods.
• Interpreting qualitative data: qualitative data analysis methods. |
No |
6) |
• Interpreting qualitative data: qualitative data analysis methods, coding, theme development. |
No |
7) |
Midterm |
No |
8) |
• Quantitative research: the basis of quantitative research, data collection and analysis techniques, sampling, data collection tools. |
No |
9) |
• Applied statistics: determination of dependent and independent variables, confidence interval |
No |
10) |
• Descriptive statistics. |
No |
11) |
• Descriptive statistics; inferential statistics: making inference from data, modeling assumptions, data analysis. |
No |
12) |
• SPSS application. |
No |
13) |
• APA spelling rules.
• Research taxonomy.
• Presentation of research project. |
No |
14) |
• Presentation of research project. |
No |
15) |
Final Exam |
No |
|
Program Outcomes |
Level of Contribution |
1) |
Learning the facts, concepts and principles related to tourism and hotel management |
1 |
2) |
Having a theoretical and practical knowledge at the basic level related to the field |
1 |
3) |
To be able to make analytical evaluations for tourism and travel sector |
1 |
4) |
Learning the basic laws and regulations and professional standarts that apply regarding the tourism sector in Turkey and physical environment associated with hotel management space, tools, and use acquainted with the technology, applying the ethical values, protecting the natural environment |
1 |
5) |
To be able to work efficiently in the tourism sector |
1 |
6) |
Learning the characteristics of the major tourist destinations to apply this knowledge in the tourism sector for Turkey and worldwide |
1 |
7) |
Organizing, coordinating and developing departments in accommodation organizations |
1 |
8) |
To be able to define and develop sales techniques and income management practices applied in accommodation and food and beverage companies |
1 |
9) |
Demonstrating the ability to apply professional working techniques in food and beverage establishments |
1 |