BBA427 Innovation ManagementIstanbul Okan UniversityDegree Programs Health ManagementGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Health Management
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: BBA427
Course Name: Innovation Management
Course Semester: Fall
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 6
Language of instruction: EN
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: Common Pool
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Dr.Öğr.Üyesi CEYDA OVACI
Course Lecturer(s): Dr.Öğr.Üyesi CEYDA OVACI
Course Assistants:

Course Objective and Content

Course Objectives: Definition of innovation; characteristic of innovation; sources of innovation; creativity; creativity processes, factors and conditions that prevent creativity; the differences between creativity and innovation; types of innovation; process of innovation; innovation models; diffusion of innovation; Intellectual property rights; innovation based strategies as a source of competitive advantage; implementation of innovation strategies; management of innovation; innovation clusters and national innovation systems; crowdsourcing of innovation; developing innovative user communities; the challenges and opportunities of co-creation.
Course Content: Definition of innovation; characteristic of innovation; sources of innovation; creativity; creativity processes, factors and conditions that prevent creativity; the differences between creativity and innovation; types of innovation; process of innovation; innovation models; diffusion of innovation; Intellectual property rights; innovation based strategies as a source of competitive advantage; implementation of innovation strategies; management of innovation; innovation clusters and national innovation systems; crowdsourcing of innovation; developing innovative user communities; the challenges and opportunities of co-creation.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) • Explain how innovation process start and forms of idea generation
2 - Skills
Cognitive - Practical
1) • Explain why companies use innovation strategies to gain competitive advantage in foreign trade
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
1) • List and explain innovation models
Competence to Work Independently and Take Responsibility

Lesson Plan

Week Subject Related Preparation
1) Explanation on Course Syllabus
2) What is Innovation? What Not? Discussion video will be sent to students via O'learn
3) Innovation / Innovation: Definition, innovation funnel, features, resources Discussion video will be sent to students via O'learn
4) Creativity: definition, processes, obstacles and conditions Discussion video will be sent to students via O'learn
5) Types of Innovation Discussion video will be sent to students via O'learn
6) Innovation Process Discussion video will be sent to students via O'learn
7) Innovation Models Discussion video will be sent to students via O'learn
8) Midterm Exam
9) Innovation Management / Corporate Innovation System Design Discussion video will be sent to students via O'learn
10) Diffusion of Innovation Discussion video will be sent to students via O'learn
11) Innovation Strategies Discussion video will be sent to students via O'learn
12) Open Innovation Intellectual Property Rights Discussion video will be sent to students via O'learn
13) New tools in Innovation / Design thinking Discussion video will be sent to students via O'learn
14) General Evaluation

Sources

Course Notes / Textbooks: İnovasyon Yönetimi

Tankut Arslantaş
Nobel Yayınevi
2021


Innovation Management and New Product Development
Pearson
Paul Trott
2021
References: None

Course-Program Learning Outcome Relationship

Learning Outcomes

1

2

3

Program Outcomes
1) Defines and interprets the concepts in the field of health and health management.
2) Can specify aim and objectives for organization/institution. Has the ability to transfer them to workers and collegues, to lead people at the workplace and to inspire team spirit.
3) Analyzes the relationship between organization/ institution’s stakeholders and competitors. Executes the related activities effectively.
4) Can evaluate the health legislation, laws and regulations based on these and the recent changes.Can prepare the contracts and present solutions related with them.
5) Has the ability to interpret, analyze, identify the problems and making propositions by using information about health management in her/his decisions, practice and behaviors.
6) Uses the adequate level of English in order to follow sectoral developments, make scientific research, communicate and to sustain business relationships with the second foreign language.
7) Uses the computer programs required by the field and information and communication technologies.
8) Can analyze public health problems, generate solutions according to the needs and accordingly create health education and communication programs.
9) Acts in accordance with the organization/institution, business, social and scientific ethical values. Has the awareness of cultural values and environmental protection, quality, occupational health and safety issues.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Defines and interprets the concepts in the field of health and health management.
2) Can specify aim and objectives for organization/institution. Has the ability to transfer them to workers and collegues, to lead people at the workplace and to inspire team spirit.
3) Analyzes the relationship between organization/ institution’s stakeholders and competitors. Executes the related activities effectively.
4) Can evaluate the health legislation, laws and regulations based on these and the recent changes.Can prepare the contracts and present solutions related with them.
5) Has the ability to interpret, analyze, identify the problems and making propositions by using information about health management in her/his decisions, practice and behaviors.
6) Uses the adequate level of English in order to follow sectoral developments, make scientific research, communicate and to sustain business relationships with the second foreign language.
7) Uses the computer programs required by the field and information and communication technologies.
8) Can analyze public health problems, generate solutions according to the needs and accordingly create health education and communication programs.
9) Acts in accordance with the organization/institution, business, social and scientific ethical values. Has the awareness of cultural values and environmental protection, quality, occupational health and safety issues.

Learning Activity and Teaching Methods

Field Study
Expression
Brainstorming/ Six tihnking hats
Individual study and homework
Lesson
Group study and homework
Lab
Reading
Homework
Problem Solving
Project preparation
Report Writing
Q&A / Discussion

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Oral Examination
Homework
Individual Project
Group project
Presentation
Reporting
Bilgisayar Destekli Sunum
Case study presentation

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 15
Presentation 1 % 25
Midterms 1 % 20
Final 1 % 40
total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
total % 100

Workload and ECTS Credit Grading

Activities Number of Activities Workload
Course Hours 15 45
Study Hours Out of Class 13 91
Presentations / Seminar 15 15
Midterms 1 7
Final 1 14
Total Workload 172