| Week |
Subject |
Related Preparation |
| 1) |
• Describe the program
|
• The concept of health communication is given in the topics to be discussed. |
| 2) |
Introduction to Health Communication |
Communication, communication process, basic items, definition of health concept, health resources and risks, development of health, concept of health communication
Homework. Patch Adams will be followed. |
| 3) |
Development of Health Communication Concept |
Development of health communication concept, history, disciplines affecting health communication, definition of health communication and limits of health communication field and health communication levels. |
| 4) |
Health Communication Levels (Self-communication) |
Self-awareness, awareness, the theory of needs, learned helplessness
Think, match, share: questions and comments on the direction of film communication
Team work: Notification of teams being created and the hospitals to be compared. Begin following Facebook and twitter sharing.
Homework: İnside Out animation film to be watched |
| 5) |
Health Communication Levels (Level of interpersonal communication) |
Interpersonal communication, interpersonal health communication approach and models health personel patient relations message production, verbal, nonverbal communication, listening skills, empathy, personal role, communication barriers.
Think, match, share: related to animated film |
| 6) |
Health Communication Levels (Group communication level and Mass Communication) |
Group communication, organizational communication, corporate importance and functions of communication
Mass communication and scientific field information, health information control and media, effects on globalization and public health information, health literacy and media
Think, match, share: questions and comments about media societies |
| 7) |
Midterm exam |
|
| 8) |
Behavioral change in the field of health, Health Behavior Theories |
The formation of health-related behavior,
Explanatory Theories
The Causeful Action Theory
Action based on the cause
Planned Behavior Theory
Theory of Change
Health Belief Model
Consumer information processing model
The theory of diffusion of innovations |
| 9) |
Health Communication Program Development, Health Communication Campaigns |
History of health communication campaigns
General information on health communication campaigns
Health Communication Planning Before Campaign Process
Planning / Start-up phase
Communication Plan |
| 10) |
Health Communication Program Development, Health Communication Campaigns,
Target group |
Target Audience Concept
Determining the Target Audience
Target audience in health communication
Target audience separation in health communication campaigns
Public Relations Studies and advocacy from health communication methods |
| 11) |
Health Communication Program Development (Implementation - design phase) |
What can be done with health communication campaign, planning, precede-proceed progress, need-based planning, development of communication strategies, determination of goals |
| 12) |
Health Communication Program Development (impact assessment) |
Assessment stage, valuation methodology and theory-oriented, cooperation and the sharing of findings, generalizations about health communication campaigns, examples from Turkey and world health communication campaigns |
| 13) |
TEAM PRACTICE PROJECT PROPOSAL |
|
| 14) |
TEAM PRACTICE PROJECT PROPOSAL |
|
| 15) |
final exam |
|
| |
Program Outcomes |
Level of Contribution |
| 1) |
Sufficient knowledge in mathematics, science and engineering related to their branches; and the ability to apply theoretical and practical knowledge in these areas to model and solve engineering problems. |
|
| 2) |
The ability to identify, formulate, and solve complex engineering problems; selecting and applying appropriate analysis and modeling methods for this purpose. |
|
| 3) |
The ability to design a complex system, process, device or product under realistic constraints and conditions to meet specific requirements; the ability to apply modern design methods for this purpose. (Realistic constraints and conditions include such issues as economy, environmental issues, sustainability, manufacturability, ethics, health, safety, social and political issues, according to the nature of design.) |
|
| 4) |
Ability to develop, select and use modern techniques and tools necessary for engineering applications; ability to use information technologies effectively. |
|
| 5) |
Ability to design experiments, conduct experiments, collect data, analyze and interpret results to examine engineering problems or discipline-specific research topics. |
|
| 6) |
The ability to work effectively in disciplinary and multidisciplinary teams; individual work skill. |
|
| 7) |
Effective communication skills in Turkish oral and written communication; at least one foreign language knowledge; ability to write effective reports and understand written reports, to prepare design and production reports, to make effective presentations, to give and receive clear and understandable instructions. |
|
| 8) |
Awareness of the need for lifelong learning; access to knowledge, ability to follow developments in science and technology, and constant self-renewal. |
|
| 9) |
Conform to ethical principles, and standards of professional and ethical responsibility; be informed about the standards used in engineering applications. |
|
| 10) |
Awareness of applications in business, such as project management, risk management and change management; awareness of entrepreneurship, and innovation; information about sustainable development. |
|
| 11) |
Information about the universal and social health, environmental and safety effects of engineering applications and the ways in which contemporary problems are reflected in the engineering field; awareness of the legal consequences of engineering solutions. |
|
ISTANBUL OKAN UNIVERSITY INFORMATION PACKAGE / COURSE CATALOGUE
