International Logistics and Transportation | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | YMD214 | ||||||||
Course Name: | Program Production | ||||||||
Course Semester: |
Spring |
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Course Credits: |
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Language of instruction: | TR | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | University Elective | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Öğr.Gör. DİNÇER KARACA | ||||||||
Course Lecturer(s): | |||||||||
Course Assistants: |
Course Objectives: | The aim of the course; to help students understand the role of program producers in social and cultural life, and to help program producers understand the role of social interaction and economic growth. |
Course Content: | Definition of advertising, its history, place and importance in marketing activities, advertising purposes and functions, its types, advertising appeals and themes, creation of advertisement message, writing script and mini-production selection, the future of advertising, the impact of new technologies on advertising. |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | What is the tv program and how is it done? What is the TV program in logistics, content, social and educational sense? How are environmental programs, competitions, sports programs organized? | |
2) | How is the program planned? How do you plan the program in administrative and editorial terms? | |
3) | How to use images and visuals? What kind of problems does it create to be misunderstood and influenced by human perception? | |
4) | Programming and secret conviction techniques | |
5) | How to edit and montage? What are the basic features of montage and editing? | |
6) | How to prepare TV announcements and introductions? What methods should be used to get more attention and interest in your prepared content? How should the introduction texts be prepared? | |
7) | Elements of the program: What are audience, audience expectations? What programs do or do not work? | |
8) | TV: the killing entertainment. How do TVs change our lives? | |
9) | News, Virtual reality: What is simulation? What was the line between the real and the virtual? | |
10) | Social Media and changing news: citizen reporters, smart devices and the influence of changing news on social media and its derivatives. | |
11) | Internet media and the future of media: How do TV viewing habits of viewers affect the reality of rayting? | |
12) | New Media and new interactions: How does social media have a social and individual dimension? | |
13) | Program Types | |
14) | The most important programs of Turkish television history: Analysis of programs such as Siyaset Meydanı, Gündem Özel, Sıcağı Sıcağına. |
Course Notes / Textbooks: | Ders notları düzenli olarak dersin power point olarak paylaşılacaktır. |
References: | temelaksoy.com, medyaradar.com, bianet.com, medyatava.com, T24.com.tr, diken.com.tr, |
Learning Outcomes | 1 |
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5 |
6 |
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Program Outcomes | ||||||||
1) Discloses basic knowledge of international logistics, including development process, new and determinative concepts, scientific methodology, theory and models of logistics discipline. | ||||||||
2) Uses appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in relevant areas, interpret the results and suggest solutions. | ||||||||
3) Designs a logistics system that will support the business mission and objectives. | ||||||||
4) Identifies uncertainties in the logistics and supply chain processes and takes measures to mitigate risks. | ||||||||
5) Can discover and create entrepreneurial opportunities and experience to successfully build and develop self-employment. | ||||||||
6) Analyzes the complex and rapidly changing conditions, the dynamics of the national / international business world, the relevant international logistics and supply chain environment | ||||||||
7) Can translate and explain the contents of documents written in English related to the field. | ||||||||
8) Communicates in written and spoken English with people of different social backgrounds, has global competence in tracking and interpreting global dynamics in logistics and supply chain fields. | ||||||||
9) Can demonstrate personal, professional, social and work ethic standards, assesses the ethical dimensions of the various applications in relevant fields, and becomes aware of the importance of ethical behavior in the process of collecting value added. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Discloses basic knowledge of international logistics, including development process, new and determinative concepts, scientific methodology, theory and models of logistics discipline. | |
2) | Uses appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in relevant areas, interpret the results and suggest solutions. | |
3) | Designs a logistics system that will support the business mission and objectives. | |
4) | Identifies uncertainties in the logistics and supply chain processes and takes measures to mitigate risks. | |
5) | Can discover and create entrepreneurial opportunities and experience to successfully build and develop self-employment. | |
6) | Analyzes the complex and rapidly changing conditions, the dynamics of the national / international business world, the relevant international logistics and supply chain environment | |
7) | Can translate and explain the contents of documents written in English related to the field. | |
8) | Communicates in written and spoken English with people of different social backgrounds, has global competence in tracking and interpreting global dynamics in logistics and supply chain fields. | |
9) | Can demonstrate personal, professional, social and work ethic standards, assesses the ethical dimensions of the various applications in relevant fields, and becomes aware of the importance of ethical behavior in the process of collecting value added. |
Field Study | |
Expression | |
Lesson | |
Group study and homework | |
Homework | |
Project preparation | |
Technical Tour |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Homework | |
Application | |
Observation | |
Group project | |
Presentation |
Semester Requirements | Number of Activities | Level of Contribution |
Project | 1 | % 50 |
Final | 1 | % 50 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 42 |
Project | 16 | 64 |
Final | 1 | 3 |
Total Workload | 109 |