ISTANBUL OKAN UNIVERSITY INFORMATION PACKAGE / COURSE CATALOGUE
| Business Administration (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
General course introduction information
| Course Code: | FNCE211 | ||||||||
| Course Name: | Managerial Economics | ||||||||
| Course Semester: |
Spring |
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| Course Credits: |
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| Language of instruction: | EN | ||||||||
| Course Requisites: | |||||||||
| Does the Course Require Work Experience?: | No | ||||||||
| Type of course: | Department Elective | ||||||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||||||
| Course Coordinator : | Prof. Dr. FATMA ÇİĞDEM ÇELİK | ||||||||
| Course Lecturer(s): | |||||||||
| Course Assistants: |
Course Objective and Content
| Course Objectives: | • Develop a clear understanding of the economic method in managerial decision making • Illustrate the central decision problems managers face and to provide the economic analysis they need to guide these decisions • Acquire a framework for understanding the nature of the firm as an integrated whole as opposed to a loosely connected set of functional departments |
| Course Content: | Demand and supply; estimating and forecasting demand, production, costs; estimating and forecasting costs; market equilibrium; perfect competition; monopoly; monopolistic competition; monopsony; oligopoly; pricing strategies; uncertainty; asymmetric information and organizational design; externalities. |
Learning Outcomes
The students who have succeeded in this course;
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Lesson Plan
| Week | Subject | Related Preparation |
| 1) | Introduction and Goals of the Firm | YOK |
| 2) | Fundamental Economic Concepts | McGuigan, J. R., Moyer, R. C. and Harris, F. H. B.: Managerial Economics: Applications, Strategy, and Tactics, 14th ed., Cengage, 2017. ISBN-10: 1305506383 ISBN-13: 9781305506381 |
| 3) | Talep Analizi | READİNG |
| 4) | Demand Analysis | READİNG |
| 5) | Production Economics | READING |
| 6) | Production Economics | READING |
| 7) | Cost Analysis | READING |
| 8) | Cost Analysis | READING |
| 9) | Applications of Cost Theory | READING |
| 10) | Prices, Output, and Strategy: Pure and Monopolistic Competition | READING |
| 11) | Price and Output Determination: Monopoly and Dominant Firms | READING |
| 12) | Price and Output Determination: Oligopoly | READİNG |
| 13) | Pricing Techniques and Analysis | READING |
| 14) | Government Regulation | READING |
| 15) | FINAL EXAM (ALL CHAPTERS) | NONE |
Sources
| Course Notes / Textbooks: | J. R., Moyer, R. C. and Harris, F. H. B.: Managerial Economics: Applications, Strategy, and Tactics, 14th ed., Cengage, 2017. ISBN-10: 1305506383 ISBN-13: 9781305506381 |
| References: | J. R., Moyer, R. C. and Harris, F. H. B.: Managerial Economics: Applications, Strategy, and Tactics, 14th ed., Cengage, 2017. ISBN-10: 1305506383 ISBN-13: 9781305506381 |
Course-Program Learning Outcome Relationship
| Learning Outcomes | 1 |
2 |
3 |
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|---|---|---|---|---|---|---|---|---|---|
| Program Outcomes | |||||||||
| 1) Explain the essential body of knowledge in the area of business administration, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models | |||||||||
| 2) Employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions | |||||||||
| 3) Recognize the importance of technological development, especially in information technologies, and utilize them in business administration | |||||||||
| 4) Evaluate the body of knowledge in the dynamic business world and business functional areas to asses needs, manage and lead change by using critical and innovative thinking | |||||||||
| 5) Discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures | |||||||||
| 6) Fulfill their responsibility in teamwork and projects in businesses, and act as a leader | |||||||||
| 7) Communicate in written and oral English with people from diverse backgrounds, and have the English proficiency to follow and interpret the global dynamics in the areas of business administration | |||||||||
| 8) Recognize individual and multi-cultural diversity, and can emphatically interact with individuals from diverse cultural backgrounds in social and professional settings | |||||||||
| 9) Identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society | |||||||||
| 10) Recognize interrelationship among business and other disciplines, and relate knowledge from diverse areas to formulate novel solutions in the area of business administration | |||||||||
Course - Learning Outcome Relationship
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Explain the essential body of knowledge in the area of business administration, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models | |
| 2) | Employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions | |
| 3) | Recognize the importance of technological development, especially in information technologies, and utilize them in business administration | |
| 4) | Evaluate the body of knowledge in the dynamic business world and business functional areas to asses needs, manage and lead change by using critical and innovative thinking | |
| 5) | Discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures | |
| 6) | Fulfill their responsibility in teamwork and projects in businesses, and act as a leader | |
| 7) | Communicate in written and oral English with people from diverse backgrounds, and have the English proficiency to follow and interpret the global dynamics in the areas of business administration | |
| 8) | Recognize individual and multi-cultural diversity, and can emphatically interact with individuals from diverse cultural backgrounds in social and professional settings | |
| 9) | Identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society | |
| 10) | Recognize interrelationship among business and other disciplines, and relate knowledge from diverse areas to formulate novel solutions in the area of business administration |
Learning Activity and Teaching Methods
| Field Study | |
| Individual study and homework | |
| Lesson | |
| Group study and homework | |
| Lab | |
| Project preparation |
Assessment & Grading Methods and Criteria
| Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
| Oral Examination | |
| Homework | |
| Individual Project |
Assessment & Grading
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
Workload and ECTS Credit Grading
| Activities | Number of Activities | Workload |
| Course Hours | 16 | 48 |
| Study Hours Out of Class | 16 | 64 |
| Project | 1 | 12 |
| Homework Assignments | 6 | 12 |
| Quizzes | 4 | 2 |
| Midterms | 1 | 15 |
| Final | 1 | 22 |
| Total Workload | 175 | |