BBA402 Strategy ApplicationsIstanbul Okan UniversityDegree Programs Logistics Management (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Logistics Management (English)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: BBA402
Course Name: Strategy Applications
Course Semester: Spring
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 7
Language of instruction: EN
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: Department Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Dr.Öğr.Üyesi FİTNAT NAZLI YAĞIZ
Course Lecturer(s):
Course Assistants:

Course Objective and Content

Course Objectives: The aim of this course, From a managerial point of view, this course aims to provide students with basic knowledge and skills in strategic management, environmental analysis, strategy formulation, implementation and control. Case studies are carried out on these issues. While discussing these issues, it will be linked to the applicability of globalization, innovation, sustainability and strategic management to the Turkish business context.
Course Content: Will be able to analyze the basic structural features of the industry and the maturity level of the industry.
• Will be able to develop the strategy that best suits the company according to the environment and industry conditions.
• Will be able to create strategies and targets that will enable the company to make the most of its resources, competence and core competencies.
• Will be able to discuss the critical situations and potential risks that will occur during the implementation of the strategy.
• Will be able to explain strategy formation, implementation and control processes as a whole.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) Will be able to analyze the basic structural features of the industry and the maturity level of the industry.
2 - Skills
Cognitive - Practical
1) Will be able to develop the strategy that best suits the company according to the environment and industry conditions.
2) Will be able to discuss the critical situations and potential risks that will occur during the implementation of the strategy.
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
1) Will be able to create strategies and targets that will enable the company to make the most of its resources, competence and core competencies.
Competence to Work Independently and Take Responsibility
1) • Will be able to explain strategy formation, implementation and control processes as a whole.

Lesson Plan

Week Subject Related Preparation
1) What is strategy? Processes and variants? none
2) Definition Processes none
3) Analyzes Evaluations none
4) Company Analysis Opportunities Evaluation none
5) Company Analysis Opportunities Evaluation none
6) Company Analysis Opportunities Evaluation none
7) Company Analysis Opportunities Evaluation Repetition of reading and reflection on new ideas
8) midterm exam study midterm exam
9) Company Analysis Opportunities Evaluation none
10) Company Analysis Opportunities Evaluation none
11) Company Analysis Opportunities Evaluation none
12) presentation none
13) presentation
14) presentation none
15) final exam study final exam

Sources

Course Notes / Textbooks: İşletmelerde Stratejik Yönetim: Yazar: Hayri Ülgen, S. Kadri Mirze, 2014 Yayınevi: Beta Yayın Grubu
References: İşletmelerde Stratejik Yönetim: Yazar: Hayri Ülgen, S. Kadri Mirze, 2014 Yayınevi: Beta Yayın Grubu

Course-Program Learning Outcome Relationship

Learning Outcomes

1

2

4

3

5

Program Outcomes
1) Discloses basic knowledge of international logistics, including development process, new and determinative concepts, scientific methodology, theory and models of logistics discipline.
2) Uses appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in relevant areas, interpret the results and suggest solutions.
3) Designs a logistics system that will support the business mission and objectives.
4) Identifies uncertainties in the logistics and supply chain processes and takes measures to mitigate risks.
5) Can discover and create entrepreneurial opportunities and experience to successfully build and develop self-employment.
6) Analyzes the complex and rapidly changing conditions, the dynamics of the national / international business world, the relevant international logistics and supply chain environment
7) Can translate and explain the contents of documents written in English related to the field.
8) Communicates in written and spoken English with people of different social backgrounds, has global competence in tracking and interpreting global dynamics in logistics and supply chain fields.
9) Can demonstrate personal, professional, social and work ethic standards, assesses the ethical dimensions of the various applications in relevant fields, and becomes aware of the importance of ethical behavior in the process of collecting value added.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Discloses basic knowledge of international logistics, including development process, new and determinative concepts, scientific methodology, theory and models of logistics discipline.
2) Uses appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in relevant areas, interpret the results and suggest solutions.
3) Designs a logistics system that will support the business mission and objectives.
4) Identifies uncertainties in the logistics and supply chain processes and takes measures to mitigate risks.
5) Can discover and create entrepreneurial opportunities and experience to successfully build and develop self-employment.
6) Analyzes the complex and rapidly changing conditions, the dynamics of the national / international business world, the relevant international logistics and supply chain environment
7) Can translate and explain the contents of documents written in English related to the field.
8) Communicates in written and spoken English with people of different social backgrounds, has global competence in tracking and interpreting global dynamics in logistics and supply chain fields.
9) Can demonstrate personal, professional, social and work ethic standards, assesses the ethical dimensions of the various applications in relevant fields, and becomes aware of the importance of ethical behavior in the process of collecting value added.

Learning Activity and Teaching Methods

Lesson
Homework

Assessment & Grading Methods and Criteria

Homework
Bilgisayar Destekli Sunum

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 1 % 20
Midterms 1 % 30
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100