YMD418 Digital ActivismIstanbul Okan UniversityDegree Programs New MediaGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
New Media
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: YMD418
Course Name: Digital Activism
Course Semester: Spring
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 7
Language of instruction: TR
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: Department Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Dr.Öğr.Üyesi SEMRA GEÇKİN ONAT
Course Lecturer(s): Dr.Öğr.Üyesi SEMRA GEÇKİN ONAT
Course Assistants:

Course Objective and Content

Course Objectives: As internet-based new technologies have changed the communication paradigm; social organization forms, activism and protest movements have also changed.

The aim of this course is to examine the types of alternative media, the
digitalization of activism and the types of digital activism, the sociological, political and economic analysis of the new social movements and the position of the new media.
Course Content: Network society, online public space, digital social movements, activism, digital activism, digital cultures, network-based sociability, civil society, identity.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) To understand and analyze the relationship between media and social movement, to use concepts such as network society, new communication order, social media, social movements in the context of communication theories, to discuss concepts such as online public space and digital social movements within the framework of communication theories.
2 - Skills
Cognitive - Practical
1) To be able to analyze the social life and actors better, to analyze the examples of national and international social movements and to discuss the last form taken by the protest movements. To be able to analyze the new critical approaches and digital activism movements in the analysis of the new information society, which is defined as the network society.
3 - Competences
Communication and Social Competence
1) To be able to create social awareness on issues related to digital activism and digital protest movements; transmiting ideas and solutions to problems in written and orally.
Learning Competence
1) To classify the new social movements and digital organizations and to question the cultural, economic and demographic contexts of the social change of these digital activities. To be able to develop new approaches to activist movements shaped by new media.
Field Specific Competence
1) To be able to produce scientific studies by complying with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the results of social movements and activism.
Competence to Work Independently and Take Responsibility
1) To be able to analyze sociological, political and economic analysis of network-based activism activities that direct the new social movements, to reach and analyze the works of literature in the field of digital activism and virtual protest movements.

Lesson Plan

Week Subject Related Preparation
1) New social movements. The dynamics of new social movements.
2) Theoretical approaches to social movements.
3) New social movements. The dynamics of new social movements.
4) Organizing, identity and activism.
5) The role of new communication technologies in digital protest movements as alternative media. Social media platforms and activism.
6) The relationship between new social movements, activism and new media.
7) Midterm.
8) Evaluating the activities of digital public relations in the context of new social movements.
9) Feminist activism in digital environment.
10) Environmental Movements in Digital Media.
11) LGBTi Movements on digital media.
12) Art, activism and new media.
13) The importance of social media tools in the context of subculture and opposing culture.
14) General Evaluation and Review.

Sources

Course Notes / Textbooks: The Network Society, Van Dijk, J. Sage, London: 2010.
İnternet ve Sokak, Yasemin İnceoğlu. İstanbul: 2015
References: Toplumsal Hareketler Sosyolojisi, Ahmet Uysal. İstanbul: 2016
Sanaldan Sokağa Toplumsal Hareketler, Gülcan Işık. İstanbul: 2015

Course-Program Learning Outcome Relationship

Learning Outcomes

1

2

3

4

5

6

Program Outcomes
1) 1. Acquainting oneself with technologic developments which have effect on new media area. 2. Gaining the theoretical infrastructure controling the influence flow within social media, society and digital culture. 3. Implementing digital communication on productive and strategic projects by using the right applications. 4. Wining theoretical and factual infrastructure to use data which can reach the right information in an ethical way.
2) 1.Designing, strategizing and managing related processes as an active actor of the new media at the center of all transformations and changes, especially production, marketing, journalism, social relations. 2.Being able to comprehend the interdisciplinary structure of the new media and the tendency to work with traditional media such as newspapers, radio and TV, and to produce interactive content in this direction. 3.Generating a new generation of news in the context of news gathering and writing transformations; to be a new media correspondent, editor or producer in newspapers, radio or TV institutions carrying publishing activities on the Internet and mobile media. 4.Designing, producing and implementing content for public and private organizations with disciplines as public relations, trade, advertising for effective reach to target audience, productivity and competitive advantage. 5. Solving the crisis based new media at the institutions and to produce parallel strategies to the new situation. 6.Portal management, learning and implementation of stages in web design areas.
3) 1.Entrepreneurship that to be able to present thoughts and creativity in all new media platforms like web, newspaper, blog, e-commerce. 2.Informative, entertaining content production based on social existence, sharing and interaction in social media. 3.To be able to perform the profession as a team member and fulfill the responsibilities, while remaining committed to ethical values. 4.Paying attention to the fair representation of the views of all parties within the framework of accountability, equal approach to the parties and not misleading.
4) 1. Comprehension of media literacy skills in the process of news gathering. 2. Learning how to effectively use and develop new media platforms. 3. Comprehension of conceptual connections between media and politics 4. To be able to understand and question the basic principles of mass communication and the place and importance of mass communication. 5. Developing a perspective of being able to analyze and tired of economic politics, social, political and cultural influences of mass communication.
5) 1. communicating with digital agencies about new media projects in order to be a part of the solution. 2. Sharing the solution suggestions on communication area using qualitative and quantitative research. 3. Organizing and implementing projects and events for one'ssocial environment using the digital communication formats in a creative way.
6) 1. Understanding the basic principles and doctrines of communication and foprming a point of view. 2. Understanding and evaluating theoritical approach on communication. 3. Comprehension of criticism on media theories. 4. In Turkey and in the world assessing industry 4.0 strategies, Making the analysis of the practices. 5. Solving possible crises in the institutions by evaluating all technological, political and economic developments that will affect the new media field and producing parallel strategies to the new situation

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) 1. Acquainting oneself with technologic developments which have effect on new media area. 2. Gaining the theoretical infrastructure controling the influence flow within social media, society and digital culture. 3. Implementing digital communication on productive and strategic projects by using the right applications. 4. Wining theoretical and factual infrastructure to use data which can reach the right information in an ethical way. 5
2) 1.Designing, strategizing and managing related processes as an active actor of the new media at the center of all transformations and changes, especially production, marketing, journalism, social relations. 2.Being able to comprehend the interdisciplinary structure of the new media and the tendency to work with traditional media such as newspapers, radio and TV, and to produce interactive content in this direction. 3.Generating a new generation of news in the context of news gathering and writing transformations; to be a new media correspondent, editor or producer in newspapers, radio or TV institutions carrying publishing activities on the Internet and mobile media. 4.Designing, producing and implementing content for public and private organizations with disciplines as public relations, trade, advertising for effective reach to target audience, productivity and competitive advantage. 5. Solving the crisis based new media at the institutions and to produce parallel strategies to the new situation. 6.Portal management, learning and implementation of stages in web design areas. 4
3) 1.Entrepreneurship that to be able to present thoughts and creativity in all new media platforms like web, newspaper, blog, e-commerce. 2.Informative, entertaining content production based on social existence, sharing and interaction in social media. 3.To be able to perform the profession as a team member and fulfill the responsibilities, while remaining committed to ethical values. 4.Paying attention to the fair representation of the views of all parties within the framework of accountability, equal approach to the parties and not misleading. 4
4) 1. Comprehension of media literacy skills in the process of news gathering. 2. Learning how to effectively use and develop new media platforms. 3. Comprehension of conceptual connections between media and politics 4. To be able to understand and question the basic principles of mass communication and the place and importance of mass communication. 5. Developing a perspective of being able to analyze and tired of economic politics, social, political and cultural influences of mass communication. 3
5) 1. communicating with digital agencies about new media projects in order to be a part of the solution. 2. Sharing the solution suggestions on communication area using qualitative and quantitative research. 3. Organizing and implementing projects and events for one'ssocial environment using the digital communication formats in a creative way. 5
6) 1. Understanding the basic principles and doctrines of communication and foprming a point of view. 2. Understanding and evaluating theoritical approach on communication. 3. Comprehension of criticism on media theories. 4. In Turkey and in the world assessing industry 4.0 strategies, Making the analysis of the practices. 5. Solving possible crises in the institutions by evaluating all technological, political and economic developments that will affect the new media field and producing parallel strategies to the new situation 4

Learning Activity and Teaching Methods

Field Study
Expression
Individual study and homework
Lesson
Reading
Homework
Case Study

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Homework
Observation
Individual Project
Presentation
Case study presentation

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 40
Final 1 % 60
total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
total % 100

Workload and ECTS Credit Grading

Activities Number of Activities Workload
Course Hours 16 48
Study Hours Out of Class 16 95
Homework Assignments 16 48
Midterms 1 3
Final 2 6
Total Workload 200