New Media
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

General course introduction information

Course Code:

YMD420

Course Name:

New Media in Ethics

Course Semester:

Spring

Course Credits:

Theoretical	Practical	Credit	ECTS
3	0	3	7

Language of instruction:

Course Requisites:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Dr.Öğr.Üyesi SEMRA GEÇKİN ONAT

Course Lecturer(s):

Dr.Öğr.Üyesi SEMRA GEÇKİN ONAT

Course Assistants:

Course Objective and Content

Course Objectives:

It is aimed to raise awareness of the new media department students about the professional ethical values that a good communicator should have, the basic elements to be sensitive, responsibilities towards the individual, society and the state; to reveal the concepts of ethics with historical, theoretical and institutional backgrounds and to discuss ethical problems encountered in the new media through current examples.

Course Content:

Basic concepts of morality, deontology, Property in media and Media Control, Private life, privacy and personality rights, ethics in journalism, ethics in public relations, ethics in advertising, new ethical problems in new communication platforms, Digital surveillance phenomenon, Social media and personal data security, Social content and copyright / patent rights in the media.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Learning the implementation of ethical decision making processes and gaining ethical awareness, familiarity with different approaches on morality, to define ethical principles and ethical issues addressed in different communication disciplines, especially in new media and digital networks.
2 - Skills
Cognitive - Practical
1) To be able to critically analyze moral conflicts in digital media and communication environments, to develop an academic perspective on current ethical issues in social networks, and to produce scientific research from this perspective.
3 - Competences
Communication and Social Competence
1) To give importance to ethical values with the awareness of social responsibility and to be able to conduct studies that create awareness in moral values for the environment in which they live.
Learning Competence
1) To be able to transfer the knowledge gained in communication ethics to other disciplines in the field, and to observe moral principles even in different study subjects.
Field Specific Competence
1) Acting in accordance with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the results of the field.
Competence to Work Independently and Take Responsibility
1) To be able to independently conduct a scientific study focusing on new media platforms and ethical issues related to virtual space and to contribute to the literature. Ability to ensure that employees working under the responsibility of a moral principle with an ethical understanding.

Lesson Plan

Week	Subject	Related Preparation
1)	Concept of ethics.	Binark M., (2018) Ayın Karanlık Yüzü: Yeni Medya ve Etik, Khalkedon Yayınları
2)	To be able to explain thoughts and opinions freely.	SÖKMEN, A. ve TARAKÇIOĞLU, S. (2013). Mesleki Etik: Etik-Yönetsel Etik-Sosyal Sorumluluk. Ankara: Detay Yayıncılık.
3)	Historical development of the concept of communication ethics	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık
4)	Communication ethics in written and visual media	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık
5)	Ethical issues arising from the market	SÖKMEN, A. ve TARAKÇIOĞLU, S. (2013). Mesleki Etik: Etik-Yönetsel Etik-Sosyal Sorumluluk. Ankara: Detay Yayıncılık.
6)	Ethical problems in times of crisis.	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık
7)	Midterm Exam.	..
8)	Ethical issues in social media.	Binark M., (2018) Ayın Karanlık Yüzü: Yeni Medya ve Etik, Khalkedon Yayınları
9)	Privacy of private life and violations on social media	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık
10)	Content and copyright / patent rights on social media.	Binark M., (2018) Ayın Karanlık Yüzü: Yeni Medya ve Etik, Khalkedon Yayınları
11)	Social media and personal data security.	Binark M., (2018) Ayın Karanlık Yüzü: Yeni Medya ve Etik, Khalkedon Yayınları
12)	Discussion of digital surveillance phenomenon	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık
13)	Discussing the changing dimensions of digital journalism and professional ethics.	SÖKMEN, A. ve TARAKÇIOĞLU, S. (2013). Mesleki Etik: Etik-Yönetsel Etik-Sosyal Sorumluluk. Ankara: Detay Yayıncılık.
14)	Final Exam -Student presentations	none

Sources

Course Notes / Textbooks:	Dedeoğlu G., (2016) Teknoloji, İletişim, Yeni Medya ve Etik, Sentez Yayıncılık Binark M., (2018) Ayın Karanlık Yüzü: Yeni Medya ve Etik, Khalkedon Yayınları
References:	Her ders için görsel, sunum ve video paylaşımları yapılmıştır. SÖKMEN, A. ve TARAKÇIOĞLU, S. (2013). Mesleki Etik: Etik-Yönetsel Etik-Sosyal Sorumluluk. Ankara: Detay Yayıncılık.

Course-Program Learning Outcome Relationship

Learning Outcomes	1	2	3	4	5	6
Program Outcomes
1) 1. Acquainting oneself with technologic developments which have effect on new media area. 2. Gaining the theoretical infrastructure controling the influence flow within social media, society and digital culture. 3. Implementing digital communication on productive and strategic projects by using the right applications. 4. Wining theoretical and factual infrastructure to use data which can reach the right information in an ethical way.
2) 1.Designing, strategizing and managing related processes as an active actor of the new media at the center of all transformations and changes, especially production, marketing, journalism, social relations. 2.Being able to comprehend the interdisciplinary structure of the new media and the tendency to work with traditional media such as newspapers, radio and TV, and to produce interactive content in this direction. 3.Generating a new generation of news in the context of news gathering and writing transformations; to be a new media correspondent, editor or producer in newspapers, radio or TV institutions carrying publishing activities on the Internet and mobile media. 4.Designing, producing and implementing content for public and private organizations with disciplines as public relations, trade, advertising for effective reach to target audience, productivity and competitive advantage. 5. Solving the crisis based new media at the institutions and to produce parallel strategies to the new situation. 6.Portal management, learning and implementation of stages in web design areas.
3) 1.Entrepreneurship that to be able to present thoughts and creativity in all new media platforms like web, newspaper, blog, e-commerce. 2.Informative, entertaining content production based on social existence, sharing and interaction in social media. 3.To be able to perform the profession as a team member and fulfill the responsibilities, while remaining committed to ethical values. 4.Paying attention to the fair representation of the views of all parties within the framework of accountability, equal approach to the parties and not misleading.
4) 1. Comprehension of media literacy skills in the process of news gathering. 2. Learning how to effectively use and develop new media platforms. 3. Comprehension of conceptual connections between media and politics 4. To be able to understand and question the basic principles of mass communication and the place and importance of mass communication. 5. Developing a perspective of being able to analyze and tired of economic politics, social, political and cultural influences of mass communication.
5) 1. communicating with digital agencies about new media projects in order to be a part of the solution. 2. Sharing the solution suggestions on communication area using qualitative and quantitative research. 3. Organizing and implementing projects and events for one'ssocial environment using the digital communication formats in a creative way.
6) 1. Understanding the basic principles and doctrines of communication and foprming a point of view. 2. Understanding and evaluating theoritical approach on communication. 3. Comprehension of criticism on media theories. 4. In Turkey and in the world assessing industry 4.0 strategies, Making the analysis of the practices. 5. Solving possible crises in the institutions by evaluating all technological, political and economic developments that will affect the new media field and producing parallel strategies to the new situation

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	1. Acquainting oneself with technologic developments which have effect on new media area. 2. Gaining the theoretical infrastructure controling the influence flow within social media, society and digital culture. 3. Implementing digital communication on productive and strategic projects by using the right applications. 4. Wining theoretical and factual infrastructure to use data which can reach the right information in an ethical way.
2)	1.Designing, strategizing and managing related processes as an active actor of the new media at the center of all transformations and changes, especially production, marketing, journalism, social relations. 2.Being able to comprehend the interdisciplinary structure of the new media and the tendency to work with traditional media such as newspapers, radio and TV, and to produce interactive content in this direction. 3.Generating a new generation of news in the context of news gathering and writing transformations; to be a new media correspondent, editor or producer in newspapers, radio or TV institutions carrying publishing activities on the Internet and mobile media. 4.Designing, producing and implementing content for public and private organizations with disciplines as public relations, trade, advertising for effective reach to target audience, productivity and competitive advantage. 5. Solving the crisis based new media at the institutions and to produce parallel strategies to the new situation. 6.Portal management, learning and implementation of stages in web design areas.
3)	1.Entrepreneurship that to be able to present thoughts and creativity in all new media platforms like web, newspaper, blog, e-commerce. 2.Informative, entertaining content production based on social existence, sharing and interaction in social media. 3.To be able to perform the profession as a team member and fulfill the responsibilities, while remaining committed to ethical values. 4.Paying attention to the fair representation of the views of all parties within the framework of accountability, equal approach to the parties and not misleading.
4)	1. Comprehension of media literacy skills in the process of news gathering. 2. Learning how to effectively use and develop new media platforms. 3. Comprehension of conceptual connections between media and politics 4. To be able to understand and question the basic principles of mass communication and the place and importance of mass communication. 5. Developing a perspective of being able to analyze and tired of economic politics, social, political and cultural influences of mass communication.
5)	1. communicating with digital agencies about new media projects in order to be a part of the solution. 2. Sharing the solution suggestions on communication area using qualitative and quantitative research. 3. Organizing and implementing projects and events for one'ssocial environment using the digital communication formats in a creative way.
6)	1. Understanding the basic principles and doctrines of communication and foprming a point of view. 2. Understanding and evaluating theoritical approach on communication. 3. Comprehension of criticism on media theories. 4. In Turkey and in the world assessing industry 4.0 strategies, Making the analysis of the practices. 5. Solving possible crises in the institutions by evaluating all technological, political and economic developments that will affect the new media field and producing parallel strategies to the new situation

Learning Activity and Teaching Methods

Field Study
Expression
Individual study and homework
Lesson
Reading
Homework
Case Study

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Homework
Individual Project
Case study presentation

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 20
Midterms	1	% 30
Final	1	% 50
total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
total		% 100

Workload and ECTS Credit Grading

Activities	Number of Activities	Workload
Course Hours	16	48
Study Hours Out of Class	16	106
Homework Assignments	16	34
Midterms	1	3
Final	2	6
Total Workload		197