Banking and Insurance | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | YMD208 | ||||||||
Course Name: | Blogging | ||||||||
Course Semester: | Spring | ||||||||
Course Credits: |
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Language of instruction: | TR | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | University Elective | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Dr.Öğr.Üyesi AYŞE NAZLIHAN BEŞİKTAŞ | ||||||||
Course Lecturer(s): | |||||||||
Course Assistants: |
Course Objectives: | The word ‘blog’ is derived from the English word 'weblog'. Blogs are an environment where someone who has an idea about a subject can write and share their ideas on a daily basis. The aim of this course is to provide students with the knowledge and skills to create their own blogs by teaching blog website design. |
Course Content: | Blog creation, blog authoring, blog infrastructures, WordPress, Blogger, blog administration panel and blog settings, domain name, gatget usage, blog Page Management, blog posts and SEO, Blog Tag and categories, blog content production. |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | Meeting - Course Overview. | . |
2) | What is a Blog? Purposes - usage areas - types. | . |
3) | Creating a Blog: Blog Topic - Setting a Blog Name. Positioning the blog brand. | . |
4) | Creating a Blog: Creating a Blog Infrastructure / Platform (Wordpress, Blogger etc.) | . |
5) | Creating a Blog: Domain Name, Hosting and Domain. | . |
6) | Managing Blog: Blog Admin Panel and Blog Settings. | . |
7) | Midterm Exam. | None |
8) | Blog Page Management: Blog design and gatget usage | . |
9) | Blog Page Management: Blog post settings and SEO. | . |
10) | Blog Page Management: Using tags and categories. | . |
11) | Blog Content Production: Defining target audience, finding appropriate tone and language. | . |
12) | Blog Content Production: Creating Creative Content and entering content into the Blog. | . |
13) | Sample Application / Case Study. | . |
14) | Sample Application / Case Study. | . |
15) | final exam | none |
Course Notes / Textbooks: | YouTube ve Video Blog Rehberi (2017). Okan Yüksel - Nirvana Yayınları. |
References: | How To Make Money Blogging: How I Replaced My Day-Job and How You Can Start A Blog Today (2013). Bob Lotich. The Book Blogger Platform: The Ultimate Guide to Book Blogging (2016). Barb Drozdowich. |
Learning Outcomes | 1 |
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4 |
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6 |
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Program Outcomes | ||||||||
1) explain the essential body of knowledge in the area of banking and insurance, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models. | ||||||||
2) employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions. | ||||||||
3) recognize and assess legal environment in banking and insurance industries | ||||||||
4) explain ongoing operational and managerial methods in banking and insurance industries | ||||||||
5) discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures. | ||||||||
6) develop the capacity to assess current global economic issues. | ||||||||
7) translate and explain the content of the documents written in English related to the field | ||||||||
8) express he role of international capital markets in the global economy; accordingly define the concept of risk in terms of measurement and management | ||||||||
9) identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | explain the essential body of knowledge in the area of banking and insurance, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models. | |
2) | employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions. | |
3) | recognize and assess legal environment in banking and insurance industries | |
4) | explain ongoing operational and managerial methods in banking and insurance industries | |
5) | discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures. | |
6) | develop the capacity to assess current global economic issues. | |
7) | translate and explain the content of the documents written in English related to the field | |
8) | express he role of international capital markets in the global economy; accordingly define the concept of risk in terms of measurement and management | |
9) | identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society. |
Field Study | |
Expression | |
Individual study and homework | |
Lesson | |
Reading | |
Homework | |
Project preparation | |
Application (Modelling, Design, Model, Simulation, Experiment etc.) | |
Web Based Learning |
Homework | |
Application | |
Individual Project | |
Reporting | |
Bilgisayar Destekli Sunum |
Semester Requirements | Number of Activities | Level of Contribution |
Application | 1 | % 50 |
Final | 1 | % 50 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 42 |
Application | 13 | 39 |
Special Course Internship (Work Placement) | 16 | 32 |
Midterms | 1 | 3 |
Final | 1 | 3 |
Total Workload | 119 |