BBA101 Introduction to BusinessIstanbul Okan UniversityDegree Programs Business Administration (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Business Administration (English)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

General course introduction information

Course Code: BBA101
Course Name: Introduction to Business
Course Semester: Fall
Course Credits:
Theoretical Practical Credit ECTS
3 0 3 7
Language of instruction: EN
Course Requisites:
Does the Course Require Work Experience?: No
Type of course: Compulsory
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator : Dr.Öğr.Üyesi CANAN KOÇER DURMAZ
Course Lecturer(s): Dr.Öğr.Üyesi FATMA SEBLA UZUNTEPE
Dr.Öğr.Üyesi BEYNAZ UYSAL
Dr.Öğr.Üyesi CANAN KOÇER DURMAZ
Course Assistants:

Course Objective and Content

Course Objectives: Definition of the business; business functions; business unit creation; operation in global markets; general management in business; human resources management in business; accounting and financial applications in business; operations management in business; marketing management in business; business and economy; social responsibility, ethics and law in business; to shed light on students on current topics in business.
Course Content: Definition of business; business administration functions; formation of a business unit; business in global markets; general management in business; human resource management in business; accounting and financial activities in business; operations management in business; marketing management in business; business and economics; social responsibility, ethics and law in business; new developments in business.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
2 - Skills
Cognitive - Practical
1) • Describe and discuss the support business functions such as human resource management, accounting, finance, R&D, purchasing, and their relationships
2) • Describe and implement the basic functions of management, taking into account activities such as leadership, management and employee empowerment
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
1) • Describe and explain the basic functions of the business such as production, marketing, sales, after-sales service and their relation
Competence to Work Independently and Take Responsibility
1) • Describe the process of business formation and development, including the various forms of business ownership

Lesson Plan

Week Subject Related Preparation
1) introduction to ISLT101
2) What is Contemporary Business?
3) Economy and Business
4) International Business and Marketing
5) Globalization, Competitiveness, Entrepreneurship
6) Strategic Management and Production
7) Human Resources Management
8) MIDTERM EXAM
9) Marketing Strategies
10) Production, Distribution, Pricing
11) Information Technology Management
12) accountancy and Finance
13) Financial Markets
14) Reviews
15) FINAL EXAM

Sources

Course Notes / Textbooks: “Çağdaş İşletme” (Boone & Kurtz), Prof. Dr. Azmi Yalçın
References: yok

Course-Program Learning Outcome Relationship

Learning Outcomes

1

2

3

4

Program Outcomes
1) Explain the essential body of knowledge in the area of business administration, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models
2) Employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions
3) Recognize the importance of technological development, especially in information technologies, and utilize them in business administration
4) Evaluate the body of knowledge in the dynamic business world and business functional areas to asses needs, manage and lead change by using critical and innovative thinking
5) Discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures
6) Fulfill their responsibility in teamwork and projects in businesses, and act as a leader
7) Communicate in written and oral English with people from diverse backgrounds, and have the English proficiency to follow and interpret the global dynamics in the areas of business administration
8) Recognize individual and multi-cultural diversity, and can emphatically interact with individuals from diverse cultural backgrounds in social and professional settings
9) Identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society
10) Recognize interrelationship among business and other disciplines, and relate knowledge from diverse areas to formulate novel solutions in the area of business administration

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Explain the essential body of knowledge in the area of business administration, including evolution of the discipline, the state-of-the-art concepts, scientific methodology, theories and models 5
2) Employ the appropriate tools and analytical techniques to collect and analyze quantitative and qualitative data in the related areas, interpret results and propose solutions 5
3) Recognize the importance of technological development, especially in information technologies, and utilize them in business administration 1
4) Evaluate the body of knowledge in the dynamic business world and business functional areas to asses needs, manage and lead change by using critical and innovative thinking 5
5) Discover and create entrepreneurial opportunities and expertise to successfully establish and develop their own ventures 1
6) Fulfill their responsibility in teamwork and projects in businesses, and act as a leader 5
7) Communicate in written and oral English with people from diverse backgrounds, and have the English proficiency to follow and interpret the global dynamics in the areas of business administration 5
8) Recognize individual and multi-cultural diversity, and can emphatically interact with individuals from diverse cultural backgrounds in social and professional settings 5
9) Identify standards of personal, professional, social and business ethics, evaluate the ethical implications of various practices in the related areas, and be aware the importance of ethical behavior in adding value to the society 5
10) Recognize interrelationship among business and other disciplines, and relate knowledge from diverse areas to formulate novel solutions in the area of business administration 5

Learning Activity and Teaching Methods

Expression
Brainstorming/ Six tihnking hats
Individual study and homework
Lesson
Group study and homework
Reading
Homework
Problem Solving
Project preparation
Report Writing
Case Study

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Oral Examination
Homework
Application
Individual Project
Group project
Presentation
Reporting
Bilgisayar Destekli Sunum

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 1 % 10
Midterms 1 % 40
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100

Workload and ECTS Credit Grading

Activities Number of Activities Workload
Course Hours 15 45
Study Hours Out of Class 15 120
Homework Assignments 15 30
Midterms 1 5
Final 2 10
Total Workload 210