International Trade (English) | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | ITRD404 | ||||||||
Course Name: | Target Market Economies | ||||||||
Course Semester: |
Spring |
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Course Credits: |
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Language of instruction: | TR-EN | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | Faculty Elective | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Assoc. Prof. BÜLENT HOCA | ||||||||
Course Lecturer(s): |
Dr.Öğr.Üyesi SEDA KEKLİK |
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Course Assistants: |
Course Objectives: | The purpose of this course is to prepare students to be managers for the increasingly competitive international trade world. The emphasis of this course will be on concepts and categories of target market economies. Through chapters, readings, and case analyses, we will discuss issues related to concepts of economic analysis of target markets, geographical and economic categories of target markets, integrations of countries, regional groupings of countries, importance of emerging economies, how to do business in emerging and developing countries, the target market economies of Turkey. During the lectures, students will be taking on leadership responsibilities and work with other people in teams while developing their oral communication abilities and presentation skills. |
Course Content: | At the end of this course the student will be able to: • List and explain the demographic and economic analysis of countries • Recall and explain • Memorize, explain and compare And the role of ethics. • Identify the target markets of Turkey |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | • Syllabus. • Discuss Library Orientation Course, Instructor to verify completion. • Explain the complexity of international trade. • Illustrate the number of countries involved in international trade. • Recognize the big economic differences among countries. | |
2) | • Discuss Final Class Project and Presentation, • List of Topics. • Define population • Explain national income • Explain income growth • Illustrate income distribution | |
3) | • Define consumption patterns, • Explain inflation • Explain debt • Describe infrastructure | |
4) | • Due: Project Topic. • Due: Tentative Bibliography. • Describe the geographical groups of countries according to the UN • Describe the geographical groups of countries according to the WB. | |
5) | • Describe the economic categories of countries. • List the developed countries, • Illustrate developing countries. • Define transition countries | |
6) | • Describe G-5/G-7/G-8/G-10/G-20 • Explain OECD, OPEC and NICs • Illustrate Emerging Markets • Describe BRIC | |
7) | • Illustrate the number of countries involved in international trade. • Apply the market characteristics. • Describe the geographical groups. • Apply economic categories of countries. | |
8) | • Explain the types of economic integrations. • Compare the economic integrations. • Summarize the economic integrations. • Illustrate the economic integrations. | |
9) | • Explain trade creation and trade diversion. • Understand why import prices reduce. • Describe the productivity effect of integration. • Discuss regionalism versus nationalism. | |
10) | • Describe the formation and organization of EU. • Explain NAFTA. • Understand regional integration in Latin America. • Define regional integration in Asia. • Define regional integration in Africa and Middle East. | |
11) | • Differentiate between the growth rates of different target markets. • Describe Market Potential Index (MPI) • Understand the dimensions and sources of MPI. • Explain the market characteristics of BRIC countries. | |
12) | • Describe the difficulties of doing business in emerging countries. • Identify the specific needs of doing business in emerging countries. • Explain how to overcome the difficulties in emerging countries. • Explain elements of success in developing countries. | |
13) | • Identify the target market economies of Turkey. • Classify the target market economies of Turkey. • Compare the current target countries with the previous ones. • Discuss the current economic and political barriers in target countries. | |
14) | • Final Project • Final Presentation | |
15) | • Final Exam • Summarize the economic integrations. • Illustrate the economic integrations. • Describe the formation and organization of EU. • Explain NAFTA. • Describe Market Potential Index (MPI) • Explain the market characteristics of BRIC countries. • Explain how to overcome the difficulties in emerging countries. • Explain elements of success in developing countries. • Classify the target market economies of Turkey. |
Course Notes / Textbooks: | International Marketing Author: Czinkota, M. R., Ronkainen, I.A. Publisher: South-Western College Pub, 10th ed., 2012 ISBN-10: 113362751X ISBN-13: 978-1133627517 |
References: | United Nations Website: www.un.org World Bank Website: www.worldbank.org Republic of Turkey Ministry of Economy: www.economy.gov.tr Market Potential Index website: http://globaledge.msu.edu/mpi |
Learning Outcomes | 1 |
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Program Outcomes | |||||||||||
1) To have theoretical and practical knowledge at the basic level supported by textbooks, application tools and other resources with current knowledge in the field based on the qualifications gained at the secondary level. | |||||||||||
2) - To gain the ability to use the theoretical and practical knowledge at the basic level at an advanced level or at the same level in the same field. - To be able to interpret and evaluate the data by using the basic knowledge and skills acquired in the field, to identify and analyze the problems, to develop solutions based on evidence. | |||||||||||
3) - To be able to convey his / her thoughts on basic knowledge and skills at the level of written and verbal communication. - To share his / her thoughts and solutions to the problems related to his / her field with experts and non-experts. - To be able to follow information in the field and communicate with colleagues by using a foreign language at least at a level of European Language Portfolio A2 General Level. - To be able to use information and communication technologies together with computer software at the basic level of European Computer Driving License required by the field. | |||||||||||
4) - To be able to evaluate the basic knowledge and skills acquired in the field with a critical approach, to determine and meet the learning needs. - To be able to direct his / her education to an advanced level of education in the same field or to a profession at the same level. - Not to have gained awareness of lifelong learning. | |||||||||||
5) - To have social, scientific, cultural and ethical values in the stages of collecting, applying and announcing the data related to the field. - To have sufficient awareness of the universality of social rights, social justice, quality and cultural values, environmental protection, occupational health and safety. | |||||||||||
6) - To be able to conduct a basic level study independently. - To be able to take responsibility as a team member to solve unforeseen complex problems encountered in the applications related to the field. - To be able to carry out activities for the development of employees working under their responsibility within the framework of a project. | |||||||||||
7) - To have advanced theoretical and practical knowledge supported by textbooks containing current information in the field, application tools and other resources. | |||||||||||
8) To be able to use the advanced theoretical and practical knowledge acquired in the field. - Interpret and evaluate data using the advanced knowledge and skills acquired in the field, identify problems, analyze, develop solutions based on research and evidence. | |||||||||||
9) - To be able to inform the relevant persons and institutions about the related subjects; transfer ideas and solutions to problems in written and orally. - To share his / her thoughts and solutions to the problems related to the field with the experts and non-experts by supporting them with quantitative and qualitative data. -To be able to organize and implement projects and activities for the social environment in which he / she lives with a sense of social responsibility. - To follow the information in his / her field and to communicate with his / her colleagues by using a foreign language at least at the European Language Portfolio B1 General Level. - To be able to use information and communication technologies together with computer software at the Advanced Level of European Computer Driving License required by the field. - To act in accordance with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the data related to the field. - To have sufficient awareness about the universality of social rights, social justice, quality culture and protection of cultural values, environmental protection, occupational health and safety. | |||||||||||
10) - To be able to critically evaluate the advanced knowledge and skills acquired in the field, - Identify learning needs and direct learning. - To develop positive attitudes about lifelong learning. | |||||||||||
11) To act in accordance with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the data related to the field. - To have sufficient awareness about the universality of social rights, social justice, quality culture and protection of cultural values, environmental protection, occupational health and safety | |||||||||||
12) - To be able to conduct an advanced study independently. - To be able to take responsibility as an individual and as a team member to solve unforeseen complex problems encountered in the applications related to the field. - To be able to plan and manage activities for the development of employees working under their responsibility. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To have theoretical and practical knowledge at the basic level supported by textbooks, application tools and other resources with current knowledge in the field based on the qualifications gained at the secondary level. | |
2) | - To gain the ability to use the theoretical and practical knowledge at the basic level at an advanced level or at the same level in the same field. - To be able to interpret and evaluate the data by using the basic knowledge and skills acquired in the field, to identify and analyze the problems, to develop solutions based on evidence. | |
3) | - To be able to convey his / her thoughts on basic knowledge and skills at the level of written and verbal communication. - To share his / her thoughts and solutions to the problems related to his / her field with experts and non-experts. - To be able to follow information in the field and communicate with colleagues by using a foreign language at least at a level of European Language Portfolio A2 General Level. - To be able to use information and communication technologies together with computer software at the basic level of European Computer Driving License required by the field. | |
4) | - To be able to evaluate the basic knowledge and skills acquired in the field with a critical approach, to determine and meet the learning needs. - To be able to direct his / her education to an advanced level of education in the same field or to a profession at the same level. - Not to have gained awareness of lifelong learning. | |
5) | - To have social, scientific, cultural and ethical values in the stages of collecting, applying and announcing the data related to the field. - To have sufficient awareness of the universality of social rights, social justice, quality and cultural values, environmental protection, occupational health and safety. | |
6) | - To be able to conduct a basic level study independently. - To be able to take responsibility as a team member to solve unforeseen complex problems encountered in the applications related to the field. - To be able to carry out activities for the development of employees working under their responsibility within the framework of a project. | |
7) | - To have advanced theoretical and practical knowledge supported by textbooks containing current information in the field, application tools and other resources. | |
8) | To be able to use the advanced theoretical and practical knowledge acquired in the field. - Interpret and evaluate data using the advanced knowledge and skills acquired in the field, identify problems, analyze, develop solutions based on research and evidence. | |
9) | - To be able to inform the relevant persons and institutions about the related subjects; transfer ideas and solutions to problems in written and orally. - To share his / her thoughts and solutions to the problems related to the field with the experts and non-experts by supporting them with quantitative and qualitative data. -To be able to organize and implement projects and activities for the social environment in which he / she lives with a sense of social responsibility. - To follow the information in his / her field and to communicate with his / her colleagues by using a foreign language at least at the European Language Portfolio B1 General Level. - To be able to use information and communication technologies together with computer software at the Advanced Level of European Computer Driving License required by the field. - To act in accordance with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the data related to the field. - To have sufficient awareness about the universality of social rights, social justice, quality culture and protection of cultural values, environmental protection, occupational health and safety. | |
10) | - To be able to critically evaluate the advanced knowledge and skills acquired in the field, - Identify learning needs and direct learning. - To develop positive attitudes about lifelong learning. | |
11) | To act in accordance with social, scientific, cultural and ethical values in the stages of collecting, interpreting, applying and announcing the data related to the field. - To have sufficient awareness about the universality of social rights, social justice, quality culture and protection of cultural values, environmental protection, occupational health and safety | |
12) | - To be able to conduct an advanced study independently. - To be able to take responsibility as an individual and as a team member to solve unforeseen complex problems encountered in the applications related to the field. - To be able to plan and manage activities for the development of employees working under their responsibility. |
Field Study | |
Expression | |
Brainstorming/ Six tihnking hats | |
Individual study and homework | |
Lesson | |
Reading | |
Homework | |
Problem Solving | |
Project preparation | |
Social Activities |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Oral Examination | |
Homework |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 40 |
Final | 1 | % 45 |
Final Practice | 1 | % 15 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 55 | |
PERCENTAGE OF FINAL WORK | % 45 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 15 | 45 |
Study Hours Out of Class | 15 | 90 |
Project | 1 | 8 |
Homework Assignments | 2 | 12 |
Midterms | 1 | 10 |
Final | 1 | 12 |
Total Workload | 177 |