Industrial Engineering (English) | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | GST435 | ||||||||
Course Name: | Gastronomy and Travel Authorization with Prontotour | ||||||||
Course Semester: | Fall | ||||||||
Course Credits: |
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Language of instruction: | TR | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | Compulsory | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Assoc. Prof. İLKAY GÖK | ||||||||
Course Lecturer(s): | |||||||||
Course Assistants: |
Course Objectives: | Theoretical and practical work will be done on how to produce texts and images related to gastronomy and tourism sector, how social media and blog management should be done. |
Course Content: | Syllabus Methodology SEO CMS Platform Content Midterm exam blogger Content marketing Creating Terminology Famous authors Field examination An overview |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | Application in the accommodation area - (Tour to a touristic area) | Making the readings for the next lesson |
1) | • Distribution of the course syllabus at the beginning of the course, • To explain the content of the course to the students, • Meet • Sharing the expectations, • Distribution of homework topics and selection by students | reviewing the syllabus |
2) | What is content, how is written and visual content created? | Making the readings for the next lesson |
3) | How to produce SEO (Search engine optimization) compatible content? | Making the readings for the next lesson |
4) | How do platforms like WordPress, Joomla, Magento work? | Making the readings for the next lesson |
5) | Creating visual (Photo and Video) and written content | Making the readings for the next lesson |
6) | Creating visual (Photo and Video) content on social media and blog | Making the readings for the next lesson |
7) | Creating written content on social media and blog | No data |
8) | Midterm Exam | No data |
9) | Meeting with guest blogger, sharing experience | Making the readings for the next lesson |
10) | Influencer and content oriented marketing | Making the readings for the next lesson |
10) | Influencer and content oriented marketing | Making the readings for the next lesson |
11) | Gastronomy and travel terminology | Making the readings for the next lesson |
12) | Getting to know local and foreign gastronomy writers closely | Making the readings for the next lesson |
14) | Gastronomy in tour programs | Making the readings for the next lesson |
15) | • General reconstruction. • Answering students' questions. | No data |
16) | Final Exam | No data |
Course Notes / Textbooks: | Veri yok. |
References: | Veri yok. |
Learning Outcomes | 1 |
2 |
3 |
8 |
9 |
4 |
5 |
6 |
7 |
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Program Outcomes | ||||||||||
1) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems. | ||||||||||
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose. | ||||||||||
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.) | ||||||||||
4) Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively. | ||||||||||
5) Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems. | ||||||||||
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually. | ||||||||||
7) Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language. | ||||||||||
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself. | ||||||||||
9) Awareness of professional and ethical responsibility. | ||||||||||
10) Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development. | ||||||||||
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems. | |
2) | Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose. | |
3) | Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues according to the nature of the design.) | |
4) | Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively. | |
5) | Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems. | |
6) | Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually. | |
7) | Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language. | |
8) | Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself. | |
9) | Awareness of professional and ethical responsibility. | |
10) | Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development. | |
11) | Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions. |
Brainstorming/ Six tihnking hats | |
Reading | |
Homework | |
Report Writing | |
Q&A / Discussion | |
Application (Modelling, Design, Model, Simulation, Experiment etc.) |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Homework | |
Application | |
Reporting |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 16 | 48 |
Midterms | 1 | 1 |
Final | 1 | 1 |
Total Workload | 50 |