Istanbul Okan UniversityDegree Programs Marketing (English) (non-thesis)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Marketing (English) (non-thesis)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Graduation Requirements

İlgili programdan mezun olacak öğrenci aşağıdaki şartları yerine getirmek durumundadır:
The main purpose of this course is to ensure that students adopt the current theories of the marketing field. The course will cover the development of marketing from its existence to the present day and the topics that need to be understood in this field. It is aimed for students to actively participate in the courses through homework. With this course, students will learn to think from a marketing perspective by understanding the current marketing theories.