Geomatic Engineering | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | ITRD308 | ||||||||
Course Name: | E-Commerce | ||||||||
Course Semester: | Spring | ||||||||
Course Credits: |
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Language of instruction: | EN | ||||||||
Course Requisites: | |||||||||
Does the Course Require Work Experience?: | No | ||||||||
Type of course: | University Elective | ||||||||
Course Level: |
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Mode of Delivery: | Face to face | ||||||||
Course Coordinator : | Dr.Öğr.Üyesi ESRA OVALI | ||||||||
Course Lecturer(s): |
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Course Assistants: |
Course Objectives: | Being a knowledgeable and conscious part of a rising trade environment in a world of increasing international competition, keeping up with global trade, understanding the system, understanding all stakeholders of this systematic, approaches and applications of e-commerce procedures will be emphasized. |
Course Content: | 1. Introduction to e-commerce 2. Business models and strategies in e-commerce 3. 3Digital marketing in e-commerce 4. Website development in e-commerce 5. Payment systems and security in e-commerce 6. Logistics and supply chain management in e-commerce 7. Mobile Commerce and Multi-Channel Strategies 8. Data analytics in e-commerce 9. Artificial intelligence in e-commerce 10. Legal and ethical issues in e-commerce 11. Project development and implementation in e-commerce 12. Management in e-commerce companies 13. E-Export – Dropshipping 14. E-commerce and State |
The students who have succeeded in this course;
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Week | Subject | Related Preparation |
1) | Introduction to e-commerce | |
2) | Business models and strategies in e-commerce | |
3) | Digital marketing | |
4) | Web site development | |
4) | Web site development | |
5) | E-commerce payment systems and security | |
6) | Logistics and supply chain management in e-commerce | |
7) | Mobile Commerce and Multi-Channel Strategies | |
8) | Data Analytics | |
9) | Artificial intelligence in e-commerce | |
10) | Legal and ethical issues in e-commerce | |
10) | Legal and ethical issues in e-commerce | |
11) | Project development and implementation in e-commerce | |
12) | Management in e-commerce companies | |
13) | E-Export – Dropshipping | |
14) | E-commerce and State Aids |
Course Notes / Textbooks: | |
References: | Digital Marketing Strategy, Execution and Implementation, Dave Chaffey, Fiona Ellis, Sekin Publications October 2018 |
Learning Outcomes | 1 |
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Program Outcomes | ||||||||||
1) Awareness of professional and ethical responsibility. | ||||||||||
2) Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems. | ||||||||||
3) Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language. | ||||||||||
4) Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development. | ||||||||||
5) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety isuues, and social and political issues according to the nature of the design.) | ||||||||||
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually. | ||||||||||
7) Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively. | ||||||||||
8) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose. | ||||||||||
9) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions. | ||||||||||
10) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself. | ||||||||||
11) Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems. |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Awareness of professional and ethical responsibility. | |
2) | Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied information in these areas to model and solve engineering problems. | |
3) | Ability to communicate effectively i Turkish, both orally and in writing; knowledge of a minimum of one foreign language. | |
4) | Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development. | |
5) | Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way so as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety isuues, and social and political issues according to the nature of the design.) | |
6) | Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually. | |
7) | Ability to devise, select, and use modern techniques and tools needed for engineering practice; ability to employ information technologies effectively. | |
8) | Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose. | |
9) | Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions. | |
10) | Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself. | |
11) | Ability to design and conduct experiments, gather data, analyse and interpret results for investigating engineering problems. |
Expression | |
Individual study and homework | |
Lesson | |
Reading | |
Homework | |
Project preparation | |
Case Study |
Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing) | |
Individual Project | |
Group project | |
Presentation |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 14 | % 5 |
Quizzes | 1 | % 20 |
Project | 1 | % 10 |
Midterms | 2 | % 15 |
Final | 1 | % 50 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 8 | 8 | 64 |
Presentations / Seminar | 5 | 5 | 25 |
Project | 4 | 10 | 40 |
Quizzes | 1 | 1 | 1 |
Midterms | 1 | 1 | 1 |
Final | 1 | 1 | 1 |
Total Workload | 174 |