Sociology
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

General course introduction information

Course Code:

SOS345

Course Name:

Visual Culture and Society

Course Semester:

Fall

Course Credits:

Theoretical	Practical	Credit	ECTS
3	0	3	5

Language of instruction:

Course Requisites:

Does the Course Require Work Experience?:

Type of course:

Department Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Prof. Dr. ESRA KÖTEN

Course Lecturer(s):

Dr.Öğr.Üyesi İLKER ÇAYLA

Course Assistants:

Course Objective and Content

Course Objectives:	The aim of this course is to enable students to develop research, writing and writing skills in visual culture. In this direction, the course is designed to introduce students to the critical approaches they can apply to a wide range of images, objects and areas.
Course Content:	Explains what visual culture studies are and what kind of research field they require.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Explain what visual culture studies are and what kind of research area they require.
2) Explain the relationship between art history and cultural studies.
3) Analyzes the historical, social and ideological modes of operation of all images, including the field of art and design. Feminist theory, art history, queer theory, cultural studies or orientalist discourse etc. analyze with an interdisciplinary approach.
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Lesson Plan

Week	Subject	Related Preparation
1)	Definition of visual culture and visual culture studies	Related resource
2)	Image and power: the relationship between image and power, feminist theory, art history, queer theory, cultural studies or orientalist discourse etc. will be analyzed with an interdisciplinary approach.	Related Resource
3)	Audience and meaning: Different readings of the viewer for the image will be revealed.	Related Resource
4)	Perspective and power: From a psychoanalytic perspective, how power and pleasure operate in visual culture will be explained.	Related resource
5)	From Cartesian perspective to digital media: The history of perspective, the myth of reality and the place of perspective in the digital age will be revealed.	Related Resource
6)	Midterm	Related resource
7)	Ontology of the digital image: The changes in the nature of representation will be discussed.	Related resource
8)	Ontology of the digital image: The changes in the nature of representation will be discussed.	Related resource
9)	Reconstruction and artwork: The concepts of reproduction, visual technologies, copying, ownership and copyright will be discussed along with the text of Walter Benjamin's "Art at an age in which it can be reproduced by the possibilities of the technique".	Related resource
10)	Visual culture and daily life: How the images are embracing our daily life will be explained and how we will analyze the images in the context in which we encounter them.	Related resource
11)	Advertising, consumer culture and pleasure: Consumption society, commodity fetishism and so on. Images used in advertising in the light of the concepts will be analyzed.	Related resource
12)	Postmodernism and visual culture: Parody and pastiche concepts will be discussed.	Related resource
13)	Scientific view: The use of visual images as scientific evidence will be discussed and the myth of reality will be discussed.	Related resource
14)	The global flow of visual culture: The effects of globalization in visual culture will be discussed in the light of cultural imperialism, global branding, local media and diaspora media.	Related resource

Sources

Course Notes / Textbooks:

Sturken, Marita ve Cartwright, Lisa (2009) Practices of Looking: An Introductionto Visual Culture. Oxford UniversityPress.
Aslan, Umut Tümay (2003) "Görsel Olanı Okumak: Eleştirel Görsel Okur-Yazarlık." İletişim Araştırmaları. 1(1): 39-64.
Metis.
Barthes, Roland (2011) CameraLucida: Fotoğraf Üzerine Düşünceler. İstanbul: Altıkırkbeş.
Sontag, Susan (2011) Fotoğraf Üzerine. İstanbul: Agora.
Berger, John (2012) Görme Biçimleri. İstanbul: Metis
Mitchell, WJT. (2002) “ShowingSeeing: a Critique of Visual Culture.” Journal of Visual Culture1.2 : 165-181.

References:

Merleau-Pony, Maurice (2006) Göz ve Tin. İstanbul: Metis.
Crary, Jonathan (2010) Gözlemcinin Teknikleri: On Dokuzuncu Yüzyılda Görme ve Modernite. İstanbul: Metis, 2001.
Benjamin, Walter (2002) “Tekniğin Olanaklarıyla Yeniden Üretilebildiği Çağda Sanat Yapıtı.” Pasajlar. İstanbul: YKY (50-86).
Berger, John (2011) O Ana Adanmış: John Berger’den Seçme Yazılar. İstanbul:

Course-Program Learning Outcome Relationship

Learning Outcomes	1	2	3
Program Outcomes
1) Gains the ability to interpret social developments with the theoretical knowledge that is acquired and a critical perspective.
2) Has knowledge about other disciplines and is open to lifelong learning to be able to success interdisciplinary work.
3) Has the ability to observe social, scientific and ethical values in the stages of data collection, interpretation and announcement while conducting research in the field.
4) Graduates with a good knowledge of at least one foreign language and one foreign language at the entry level.
5) Gains a professional perspective with good observation ability and empathy.
6) Gains the ability to collect local, national and international data and conduct research in the field of social science.
7) Can make explanations to expert or non-expert audiences about their field or social issues, inform them and convey their thoughts, problems and solutions clearly in written and oral form.
8) Adopts various internship programs and applied studies.
9) Gains knowledge to work as a researcher, consultant or expert in the public or private sector.
10) Complies with the ethical rules accepted and encouraged by TÜBİTAK, YÖK and TÜBA and universal science within the context of research, and education.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Gains the ability to interpret social developments with the theoretical knowledge that is acquired and a critical perspective.	5
2)	Has knowledge about other disciplines and is open to lifelong learning to be able to success interdisciplinary work.	5
3)	Has the ability to observe social, scientific and ethical values in the stages of data collection, interpretation and announcement while conducting research in the field.
4)	Graduates with a good knowledge of at least one foreign language and one foreign language at the entry level.
5)	Gains a professional perspective with good observation ability and empathy.
6)	Gains the ability to collect local, national and international data and conduct research in the field of social science.
7)	Can make explanations to expert or non-expert audiences about their field or social issues, inform them and convey their thoughts, problems and solutions clearly in written and oral form.
8)	Adopts various internship programs and applied studies.
9)	Gains knowledge to work as a researcher, consultant or expert in the public or private sector.
10)	Complies with the ethical rules accepted and encouraged by TÜBİTAK, YÖK and TÜBA and universal science within the context of research, and education.

Learning Activity and Teaching Methods

Expression
Lesson

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Grading

Activities	Number of Activities	Workload
Course Hours	14	42
Study Hours Out of Class	13	65
Presentations / Seminar	6	12
Quizzes	6	6
Midterms	1	15
Paper Submission	1	2
Final	2	4
Total Workload		146