Aviation Management
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

General course introduction information

Course Code:

GSTE358

Course Name:

Gastronomy and Media

Course Semester:

Spring

Course Credits:

Theoretical	Practical	Credit	ECTS
2	2	3	6

Language of instruction:

Course Requisites:

Does the Course Require Work Experience?:

Type of course:

Common Pool

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Assoc. Prof. İLKAY GÖK

Course Lecturer(s):

Course Assistants:

Course Objective and Content

Course Objectives:

The aim of this course is to provide a critical view of the relationship between media and popular culture in contemporary societies. Popular culture / mass culture, decisive means of mass communication in the world and in Turkey, effects, media-society relationship, hegemony, gives information about the concepts of feminism and colonization.

Course Content:

Syllabus
Evaluation of popular culture from a general point of view
evaluation of ideology
Evaluation of media theories
Social media evaluation
Evaluation of structuralism and post structuralism theories
Midterm exam
Evaluation of the concept of hegemony
Evaluation of media and "other" problem
Evaluation of the theories of feminism
Evaluation of the concept of postmodernism
Evaluation of popular culture in Turkey

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) • Defining the concepts of Popular Culture, Capitalism and Mass Culture • Evaluating the popular culture from an overview
2) • Evaluation of the concept of ideology • Looking / Seeing: Representing, defining the concepts of image, ideology and meaning
3) • General definition of media theories • Evaluation of media theories • Identification of social media and media exchange issues with examples • Evaluation of social media
4) • Definition of Structuralism and Post Structuralism theories • Introducing and analyzing the theories of Ferdinand de Saussure, Claude Levi-Strauss and Will Wright • Roland Barthes: Introducing and analyzing the theories of Mythologies, Jacques Derrida and Jacques Lacan • Evaluation of Structuralism and Post Structuralism theories
5) • Introduction of Antonio Gramsci • Introducing and analyzing the concepts of Hegemony and Ideology Evaluation of the concept of hegemony
6) • Introducing the problem of representing the media and the “Other” • Media and evaluation of the “Other” problem
7) • Introducing gender and feminism theories • Evaluation of feminism theories
8) • Introducing the concept of postmodernism • Introduction and analysis of the theories of Jean-Francois Lyotard, Jean Baudrillard and Fredric Jameson • Evaluation of the concept of postmodernism
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Lesson Plan

Week	Subject	Related Preparation
1)	• Distribution of the course syllabus at the beginning of the course, • To explain the content of the course to the students, • Meet • Sharing the expectations,	No data
2)	• Defining the concepts of Popular Culture, Capitalism and Mass Culture	reading
3)	• Looking / Seeing: Representing, defining the concepts of image, ideology and meaning	reading
4)	• General definition of media theories	reading
5)	• Identification of social media and media exchange issues with examples	reading
6)	• Definition of Structuralism and Post Structuralism theories • Introducing and analyzing the theories of Ferdinand de Saussure, Claude Levi-Strauss and Will Wright	reading
7)	• Definition of Structuralism and Post Structuralism theories • Roland Barthes: Introducing and analyzing the theories of Mythologies, Jacques Derrida and Jacques Lacan	reading
8)	• To test the competencies of the topics covered in the 7-week process with the midterm exam. • Resolves midterm exam questions and reports any deficiencies.	none
9)	• Introduction of Antonio Gramsci • Introducing and analyzing the concepts of Hegemony and Ideology	reading
10)	• Introducing the problem of representing the media and the “Other”	reading
11)	• Introducing gender and feminism theories	reading
12)	• Introducing the concept of postmodernism • Introduction and analysis of the theories of Jean-Francois Lyotard, Jean Baudrillard and Fredric Jameson	reading
13)	• introducing and analyzing issues of popular culture in Turkey	reading
14)	• A general review before the final exam	review
15)	• A general review before the final exam	review
16)	Final Exam	No data

Sources

Course Notes / Textbooks:	Cultural Theory and Popular Culture: An Introduction, 3th edition ©2001 \| Pearson\| Published: December 22, 2001 ISBN-10: 0582423635
References:	Storey, John, Cultural Theory and Popular Culture: An Introduction, 3th edition, Boston: Pearson, 2001

Course-Program Learning Outcome Relationship

Learning Outcomes	1	2	3	4	5	6	7	8
Program Outcomes
1) He/she has in-depth information required by the legal, social and environmental framework in which all transportation operations, especially aviation, are involved.
2) He/she has advanced theoretical and practical knowledge, supported by books, equipment and other sources containing up-to-date information on air transportation / logistics.
3) He/she has sufficient knowledge for the technical aspects of air transportation and logistics.
4) He/she has sufficient legal knowledge on basic issues related to international trade and business.
5) He/she uses theoretical and practical knowledge in aviation business management, logistics, transportation and business management solutions together.
6) He/she uses theoretical and applied knowledge in mathematics, science and transportation together to solve operational problems.
7) He/she identifies, defines, formulates and solves basic problems related to the field of air transportation / logistics. For this purpose, he/she selects and applies appropriate analytical methods and modeling techniques.
8) He/she analyzes a system, system component or process and designs it under realistic constraints to meet desired requirements; applies modern design methods accordingly.
9) He/she selects and uses modern and technical tools required for basic applications in air transportation / logistics.
10) He/she independently conducts a comprehensive advanced level study in air transportation / logistics.
11) He/she accesses information by doing research, uses databases and other information resources.
12) He/she works effectively in multidisciplinary teams and takes responsibility.
13) He/she plans project development studies in the field and manages related activities.
14) He/she organizes, plans and directs teamwork in air transportation / logistics related comprehensive projects.
15) With the awareness of the necessity of life-long learning, he/she follows science and technology developments in aviation management, logistics and transportation and renews himself/herself constantly. He/she also evaluates the knowledge / skills acquired in the field with a critical thinking.
16) He/she works individually and in multi-disciplinary teams in aviation management, national and international transportation and logistics environments both in theoretical and applied fields.
17) He/she selects and uses modern and technical tools necessary for air transport / logistics applications.
18) He/she communicates effectively with relevant people and institutions, being aware of the universal and social effects of applications and solutions in the aviation field.
19) He/she develops solutions to problems and shares his ideas in writing and verbally, supporting them with quantitative and qualitative data.
20) He/she has a comprehensive understanding about management of aviation companies, safety and security issues in aviation, air law, airport operations and technical aspects of aviation specific applications.
21) He/she is aware of the aviation principles and values. He/she has professional and ethical responsibility.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	He/she has in-depth information required by the legal, social and environmental framework in which all transportation operations, especially aviation, are involved.
2)	He/she has advanced theoretical and practical knowledge, supported by books, equipment and other sources containing up-to-date information on air transportation / logistics.
3)	He/she has sufficient knowledge for the technical aspects of air transportation and logistics.
4)	He/she has sufficient legal knowledge on basic issues related to international trade and business.
5)	He/she uses theoretical and practical knowledge in aviation business management, logistics, transportation and business management solutions together.
6)	He/she uses theoretical and applied knowledge in mathematics, science and transportation together to solve operational problems.
7)	He/she identifies, defines, formulates and solves basic problems related to the field of air transportation / logistics. For this purpose, he/she selects and applies appropriate analytical methods and modeling techniques.
8)	He/she analyzes a system, system component or process and designs it under realistic constraints to meet desired requirements; applies modern design methods accordingly.
9)	He/she selects and uses modern and technical tools required for basic applications in air transportation / logistics.
10)	He/she independently conducts a comprehensive advanced level study in air transportation / logistics.
11)	He/she accesses information by doing research, uses databases and other information resources.
12)	He/she works effectively in multidisciplinary teams and takes responsibility.
13)	He/she plans project development studies in the field and manages related activities.
14)	He/she organizes, plans and directs teamwork in air transportation / logistics related comprehensive projects.
15)	With the awareness of the necessity of life-long learning, he/she follows science and technology developments in aviation management, logistics and transportation and renews himself/herself constantly. He/she also evaluates the knowledge / skills acquired in the field with a critical thinking.
16)	He/she works individually and in multi-disciplinary teams in aviation management, national and international transportation and logistics environments both in theoretical and applied fields.
17)	He/she selects and uses modern and technical tools necessary for air transport / logistics applications.
18)	He/she communicates effectively with relevant people and institutions, being aware of the universal and social effects of applications and solutions in the aviation field.
19)	He/she develops solutions to problems and shares his ideas in writing and verbally, supporting them with quantitative and qualitative data.
20)	He/she has a comprehensive understanding about management of aviation companies, safety and security issues in aviation, air law, airport operations and technical aspects of aviation specific applications.
21)	He/she is aware of the aviation principles and values. He/she has professional and ethical responsibility.

Learning Activity and Teaching Methods

Expression
Brainstorming/ Six tihnking hats
Lesson
Reading
Homework
Q&A / Discussion

Assessment & Grading Methods and Criteria

Written Exam (Open-ended questions, multiple choice, true-false, matching, fill in the blanks, sequencing)
Homework

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Grading

Activities	Number of Activities	Workload
Course Hours	15	45
Midterms	1	1
Final	1	1
Total Workload		47