Arts and Culture Management
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

General course introduction information

Course Code:

YMD208

Course Name:

Blogging

Course Semester:

Spring

Course Credits:

Theoretical	Practical	Credit	ECTS
3	0	3	4

Language of instruction:

Course Requisites:

Does the Course Require Work Experience?:

Type of course:

University / Foreign Language

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Dr.Öğr.Üyesi AYŞE NAZLIHAN BEŞİKTAŞ

Course Lecturer(s):

Course Assistants:

Course Objective and Content

Course Objectives:	The word ‘blog’ is derived from the English word 'weblog'. Blogs are an environment where someone who has an idea about a subject can write and share their ideas on a daily basis. The aim of this course is to provide students with the knowledge and skills to create their own blogs by teaching blog website design.
Course Content:	Blog creation, blog authoring, blog infrastructures, WordPress, Blogger, blog administration panel and blog settings, domain name, gatget usage, blog Page Management, blog posts and SEO, Blog Tag and categories, blog content production.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Having basic knowledge about blogging, producing blog content, blog page management; To be able to explain blog infrastructures, blog tags and categories and SEO concepts.
2 - Skills
Cognitive - Practical
1) Ability to create blogs using platforms such as Blogger, Wordpress, to create accurate and creative blog content for the target audience, to use effective and interactive blog management by using blog tags and categories correctly.
3 - Competences
Communication and Social Competence
1) To be able to produce publications that address social problems, educate and inform citizens by creating blogs and content with a sense of social responsibility.
Learning Competence
1) To be able to transfer basic knowledge and gains related to blog creation and management to other disciplines of communication. To be able to evaluate the literature of new media and communication discipline in a blogging perspective.
Field Specific Competence
1) Acting in accordance with social, scientific, cultural and ethical values in the stages of data collection, interpretation, application and announcement of results in research and studies conducted in the field of blog and content production.
Competence to Work Independently and Take Responsibility
1) To be able to create an independent blog for personal purposes and needs, to create creative content and make blog interaction high and visible. Taking responsibility in different disciplines such as page management, creative content production and visual design in blog publishing.

Lesson Plan

Week	Subject	Related Preparation
1)	Meeting - Course Overview.	.
2)	What is a Blog? Purposes - usage areas - types.	.
3)	Creating a Blog: Blog Topic - Setting a Blog Name. Positioning the blog brand.	.
4)	Creating a Blog: Creating a Blog Infrastructure / Platform (Wordpress, Blogger etc.)	.
5)	Creating a Blog: Domain Name, Hosting and Domain.	.
6)	Managing Blog: Blog Admin Panel and Blog Settings.	.
7)	Midterm Exam.	None
8)	Blog Page Management: Blog design and gatget usage	.
9)	Blog Page Management: Blog post settings and SEO.	.
10)	Blog Page Management: Using tags and categories.	.
11)	Blog Content Production: Defining target audience, finding appropriate tone and language.	.
12)	Blog Content Production: Creating Creative Content and entering content into the Blog.	.
13)	Sample Application / Case Study.	.
14)	Sample Application / Case Study.	.
15)	final exam	none

Sources

Course Notes / Textbooks:	YouTube ve Video Blog Rehberi (2017). Okan Yüksel - Nirvana Yayınları.
References:	How To Make Money Blogging: How I Replaced My Day-Job and How You Can Start A Blog Today (2013). Bob Lotich. The Book Blogger Platform: The Ultimate Guide to Book Blogging (2016). Barb Drozdowich.

Course-Program Learning Outcome Relationship

Learning Outcomes	1	2	3	4	5	6
Program Outcomes
1) 1- Has knowledge about art culture and aesthetic issues. 2-Has knowledge about art history which is specific to the field of art concerned. 3-Knowledge of art and design materials. 4-Has knowledge about art and design methods and techniques. 5-Has knowledge about legal regulations and procedures in the field of art concerned. 6-Has knowledge about the interdisciplinary interaction with which the related art field is related. 7-Has knowledge about research methods. 8- Has knowledge about methods of artistic criticism. 9-Knowledge of art and science ethics.
2) 1-Provides theory and application integrity. 2. Uses methods and techniques related to the field of art. 3-Evaluates the interaction of the subdisciplines within the field of art. 4-Based on the analysis has the ability to interpret. 5-Develops multi-dimensional perception, thinking, designing, practicing ability. 6-Concrete sensory perception.
3) 1-Works alone, independently and / or within the group, compatible and productive. 2- It takes place actively in project processes. 3-Share the original works about the field with the society and evaluate the results.
4) To be able to evaluate advanced knowledge and skills in the field with a critical approach, - Being able to identify and learn learning needs. - Being able to develop a positive attitude about learning life.
5) To be able to inform related persons and institutions about issues related to the field; to be able to transfer ideas and suggestions for solutions to problems in writing and verbally. - To share ideas and suggestions for solutions to problems with experts and non-experts by supporting quantitative and qualitative data. -To organize projects and activities for the social environment with social responsibility awareness and apply them. - Can use a foreign language at least in the European Language Portfolio B1 General Level to monitor the information in the field and communicate with colleagues. - To be able to use information and communication technologies with the computer software at least at the level of European Computer Use License Advanced level required by the field.
6) - Be able to carry out an advanced study independently of the field. - Being able to take responsibility as individuals and team members to solve complex and unforeseen problems encountered in field related applications. - Planning and managing activities for the development of employees under their responsibility in a project framework.
7) - To comply with social, scientific, cultural and ethical values in the process of collecting, interpreting, implementing and announcing results related to the field. - The universality of social rights, social justice, quality culture and protection of cultural values and having adequate consciousness about environmental protection, occupational health and safety issues.
8) Has knowledge of artistic criticism methods.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	1- Has knowledge about art culture and aesthetic issues. 2-Has knowledge about art history which is specific to the field of art concerned. 3-Knowledge of art and design materials. 4-Has knowledge about art and design methods and techniques. 5-Has knowledge about legal regulations and procedures in the field of art concerned. 6-Has knowledge about the interdisciplinary interaction with which the related art field is related. 7-Has knowledge about research methods. 8- Has knowledge about methods of artistic criticism. 9-Knowledge of art and science ethics.
2)	1-Provides theory and application integrity. 2. Uses methods and techniques related to the field of art. 3-Evaluates the interaction of the subdisciplines within the field of art. 4-Based on the analysis has the ability to interpret. 5-Develops multi-dimensional perception, thinking, designing, practicing ability. 6-Concrete sensory perception.
3)	1-Works alone, independently and / or within the group, compatible and productive. 2- It takes place actively in project processes. 3-Share the original works about the field with the society and evaluate the results.
4)	To be able to evaluate advanced knowledge and skills in the field with a critical approach, - Being able to identify and learn learning needs. - Being able to develop a positive attitude about learning life.
5)	To be able to inform related persons and institutions about issues related to the field; to be able to transfer ideas and suggestions for solutions to problems in writing and verbally. - To share ideas and suggestions for solutions to problems with experts and non-experts by supporting quantitative and qualitative data. -To organize projects and activities for the social environment with social responsibility awareness and apply them. - Can use a foreign language at least in the European Language Portfolio B1 General Level to monitor the information in the field and communicate with colleagues. - To be able to use information and communication technologies with the computer software at least at the level of European Computer Use License Advanced level required by the field.
6)	- Be able to carry out an advanced study independently of the field. - Being able to take responsibility as individuals and team members to solve complex and unforeseen problems encountered in field related applications. - Planning and managing activities for the development of employees under their responsibility in a project framework.
7)	- To comply with social, scientific, cultural and ethical values in the process of collecting, interpreting, implementing and announcing results related to the field. - The universality of social rights, social justice, quality culture and protection of cultural values and having adequate consciousness about environmental protection, occupational health and safety issues.
8)	Has knowledge of artistic criticism methods.

Learning Activity and Teaching Methods

Field Study
Expression
Individual study and homework
Lesson
Reading
Homework
Project preparation
Application (Modelling, Design, Model, Simulation, Experiment etc.)
Web Based Learning

Assessment & Grading Methods and Criteria

Homework
Application
Individual Project
Reporting
Bilgisayar Destekli Sunum

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Application	1	% 50
Final	1	% 50
total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
total		% 100

Workload and ECTS Credit Grading

Activities	Number of Activities	Workload
Course Hours	14	42
Application	13	39
Special Course Internship (Work Placement)	16	32
Midterms	1	3
Final	1	3
Total Workload		119